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The VERB campaign logic model: a tool for planning and evaluation.
11 references·1 citing·40 second hop
The VERB campaign logic model: a tool for planning and evaluation. (2004)The VERB campaign logic model: a tool for…Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Communication and Persuasion:…How Effective are Mediated Health Campaigns? (2001)How Effective are Mediated He…Understanding Physical Activity Intention in Canadian School Children and Youth: An Application of the Theory of Planned Behavior (2000)Understanding Physical Activi…The Role of Interpretation Processes and Parental Discussion in the Media's Effects on Adolescents' Use of Alcohol (2000)The Role of Interpretation Pr…Thinking Positively: Using Positive Affect when Designing Health Messages (1995)Thinking Positively: Using Po…Building Strong Brands (1995)Building Strong BrandsAccessibility and stability of predictors in the theory of planned behavior. (1992)Accessibility and stability o…The theory of planned behavior (1991)The theory of planned behaviorSwitching Cognitive Gears: From Habits of Mind to Active Thinking (1991)Switching Cognitive Gears: Fr…How individuals, environments, and health behavior interact : Social learning theory (1990)How individuals, environments…Social Foundations of Thought and Action : A Social Cognitive Theory (1985)Social Foundations of Thought…Physical Activity Impacts of an Activity-Friendly Community: A Natural Experiment Study Protocol (2022)Physical Activity Impacts of …Effects of interpretations of televised alcohol portrayals on children's alcohol beliefs (1994)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)Effects of General and Alcohol-Specific Media Literacy Training On Children's Decision Making About Alcohol (1997)A normative study of family media habits (2002)Developing and Validating the Perceived Parental Media Mediation Scale: A Self-Determination Perspective (2013)Does parental mediation of media influence child outcomes? A meta-analysis on media time, aggression, substance use, and sexual behavior. (2016)Coefficient Alpha and the Internal Structure of Tests (1951)Understanding Attitudes and Predicting Social Behavior (1980)Psychosocial correlates of physical activity in white and African-American girls (2002)Narrative and Framing: A Test of an Integrated Message Strategy in the Exercise Context (2010)A Test of the Theory of Planned Behavior to Predict Physical Activity in an Overweight/Obese Population Sample of Adolescents From Alberta, Canada (2012)Communication and Persuasion (1986)The Elaboration Likelihood Model of Persuasion (1986)Mood and judgment: The affect infusion model (AIM). (1995)Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies (2012)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)Advances in Consumer Research (2025)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)ATTITUDES AND ATTITUDE CHANGE (1997)Forming attitudes that predict future behavior: A meta-analysis of the attitude-behavior relation. (2006)Self-efficacy: Toward a unifying theory of behavioral change. (1977)A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies (2000)User Acceptance of Information Technology: Toward A Unified View1 (2003)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)The Principles of Psychology (1891)The Presentation of Self in Everyday Life. (1956)Generalized expectancies for internal versus external control of reinforcement. (1966)Technological frames (1994)Windows of Opportunity: Temporal Patterns of Technological Adaptation in Organizations (1994)A Theory of Team Coaching (2005)Examining Adolescents' Responses to Antimarijuana PSAs (2003)Socially Optimized Learning in a Virtual Environment: Reducing Risky Sexual Behavior Among Men Who Have Sex With Men (2006)A public health frame arouses hopeful emotions about climate change (2012)The Company and the Product: Corporate Associations and Consumer Product Responses (1997)Strategic Brand Management: Building, Measuring, and Managing Brand Equity. (2000)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)A GAME-BASED LEARNING APPROACH TO IMPROVING STUDENTS' LEARNING ACHIEVEMENTS IN A NUTRITION COURSE (2011)Factors Predicting an Escalation of Restrictive Eating During Adolescence (2016)Changing behaviour in pregnant women: A scoping review (2020)
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References

  • 1991The theory of planned behavior90,729 cited
  • 1985Social Foundations of Thought and Action : A Social Cognitive Theory19,175 cited
  • 2015Communication and Persuasion: Central and Peripheral Routes to Attitude Change4,993 cited
  • 1995Building Strong Brands4,432 cited
  • 1991Switching Cognitive Gears: From Habits of Mind to Active Thinking769 cited
  • 1992Accessibility and stability of predictors in the theory of planned behavior.459 cited
  • 2000The Role of Interpretation Processes and Parental Discussion in the Media's Effects on Adolescents' Use of Alcohol162 cited
  • 1990How individuals, environments, and health behavior interact : Social learning theory141 cited
  • 1995Thinking Positively: Using Positive Affect when Designing Health Messages109 cited
  • 2000Understanding Physical Activity Intention in Canadian School Children and Youth: An Application of the Theory of Planned Behavior107 cited
  • 2001How Effective are Mediated Health Campaigns?77 cited

Cited by

  • 2022Physical Activity Impacts of an Activity-Friendly Community: A Natural Experiment Study Protocol8 cited

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