SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
The Effect of a Market Orientation on Business Performance: A Study of Small-Sized Service Retailers Using MARKOR Scale
16 references·16 citing·37 second hopsampled
The Effect of a Market Orientation on Business Performance: A Study of Small-Sized Service Retailers Using MARKOR Scale (2005)The Effect of a Market Orientation on Bus…Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performance Implications (2002)Market Orientation and Altern…Market Orientation and Organizational Performance: Is Innovation a Missing Link? (1998)Market Orientation and Organi…Strategic Orientation of the Firm and New Product Performance (1997)Strategic Orientation of the …Market Orientation and the Learning Organization (1995)Market Orientation and the Le…The Capabilities of Market-Driven Organizations (1994)The Capabilities of Market-Dr…Does Competitive Environment Moderate the Market Orientation-Performance Relationship? (1994)Does Competitive Environment …MARKOR: A Measure of Market Orientation (1993)MARKOR: A Measure of Market O…Market Orientation: Antecedents and Consequences (1993)Market Orientation: Anteceden…Market Orientation: Antecedents and Consequences (1993)Market Orientation: Anteceden…Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis (1993)Corporate Culture, Customer O…Developing a market orientation: An organizational strategy perspective (1992)Developing a market orientati…The Effect of a Market Orientation on Business Profitability (1990)The Effect of a Market Orient…Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Market Orientation: The Const…Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Market Orientation: The Const…Developing Buyer-Seller Relationships (1987)Developing Buyer-Seller Relat…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…We survived this! What managers could learn from SMEs who successfully navigated the Greek economic crisis (2020)We survived this! What manage…How to innovate toward an ambidextrous business model? The role of dynamic capabilities and market orientation (2020)How to innovate toward an amb…Marketing technology for adoption by small business (2015)Marketing technology for adop…Market orientation, entrepreneurial orientation and business performance among small retailers (2015)Market orientation, entrepren…Proactive learning culture (2014)Proactive learning cultureThe Impact of Organizational Orientations on Medium and Small Firm Performance: A Resource-Based Perspective (2013)The Impact of Organizational …Efficiency and effectiveness of small retailers: The role of customer and entrepreneurial orientation (2013)Efficiency and effectiveness …The role of market and technological knowledge in recognizing entrepreneurial opportunities (2012)The role of market and techno…Technology adoption by small businesses: An exploratory study of the interrelationships of owner and environmental factors (2012)Technology adoption by small …Are Growing SMEs More Market-Oriented and Brand-Oriented? (2012)Are Growing SMEs More Market-…Market orientation in the context of SMEs: A conceptual framework (2011)Market orientation in the con…Market Orientation, NPD Performance, and Organizational Performance in Small Firms (2009)Market Orientation, NPD Perfo…Market Orientation and Internationalization in Small and Medium-Sized Enterprises (2008)Market Orientation and Intern…A categorization of small retailer research streams: What does it portend for future research? (2008)A categorization of small ret…Intellectual capital and corporate performance in knowledge‐intensive SMEs (2007)Intellectual capital and corp…Marketing Resources and Firm Performance Among SMEs (2006)Marketing Resources and Firm …Coefficient Alpha and the Internal Structure of Tests (1951)The Theory of Buyer Behavior (1971)The Nature and Scope of Marketing (1976)Measuring Service Quality: A Reexamination and Extension (1992)Trust and TAM in Online Shopping: An Integrated Model1 (2003)\nThe use of partial least squares path modeling in international marketing (2009)Markets and Hierarchies: Analysis and Antitrust Implications. (1976)A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Determinants of Long-Term Orientation in Buyer-Seller Relationships (1994)The Commitment-Trust Theory of Relationship Marketing (1994)An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)Exchange and Power in Social Life (2017)Organizational Strategy, Structure, and Process (1978)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Innovation, Market Orientation, and Organizational Learning: An Integration and Empirical Examination (1998)Upper Echelons: The Organization as a Reflection of Its Top Managers (1984)Dimensions of Consumer Expertise (1987)Organizational culture and leadership (1993)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)The Field behind the Screen: Using Netnography for Marketing Research in Online Communities (2002)Culture's Consequences: International Differences in Work-Related Values (1981)Culture's Consequences: International Differences in Work-Related Values. (1983)Diffusion of Innovations 1 (2019)A resource‐based view of the firm (1984)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Firm Resources and Sustained Competitive Advantage (1991)Review: The Resource-Based View and Information Systems Research: Review, Extension, and Suggestions For Future Research1 (2004)Corporate Social Responsibility, Customer Satisfaction, and Market Value (2006)Customer value: The next source for competitive advantage (1997)The Theory of Economic Development (2003)Firm resources and sustained competitive advantage (2004)A framework of sustainable supply chain management: moving toward new theory (2008)Research in Organizational Behavior (1984)The Discovery of Grounded Theory (2017)THE ANTECEDENTS, CONSEQUENCES, AND MEDIATING ROLE OF ORGANIZATIONAL AMBIDEXTERITY. (2004)Exploratory Innovation, Exploitative Innovation, and Performance: Effects of Organizational Antecedents and Environmental Moderators (2006)The Comparative Advantage Theory of Competition (1995)
this work references cited by second hop· second hop is a sample of the most-cited connections

References

  • 1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
  • 1987Developing Buyer-Seller Relationships9,139 cited
  • 1990The Effect of a Market Orientation on Business Profitability7,973 cited
  • 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications7,320 cited
  • 1993Market Orientation: Antecedents and Consequences7,032 cited
  • 1994The Capabilities of Market-Driven Organizations6,532 cited
  • 1995Market Orientation and the Learning Organization4,379 cited
  • 1993Market Orientation: Antecedents and Consequences4,340 cited
  • 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications4,123 cited
  • 1993Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis3,864 cited
  • 1994Does Competitive Environment Moderate the Market Orientation-Performance Relationship?2,621 cited
  • 1998Market Orientation and Organizational Performance: Is Innovation a Missing Link?2,615 cited
  • 1993MARKOR: A Measure of Market Orientation2,353 cited
  • 1997Strategic Orientation of the Firm and New Product Performance2,265 cited
  • 1992Developing a market orientation: An organizational strategy perspective

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

1,213 cited
  • 2002Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performance Implications1,046 cited
  • Cited by

    • 2008Market Orientation and Internationalization in Small and Medium-Sized Enterprises276 cited
    • 2011Market orientation in the context of SMEs: A conceptual framework257 cited
    • 2013The Impact of Organizational Orientations on Medium and Small Firm Performance: A Resource-Based Perspective249 cited
    • 2020How to innovate toward an ambidextrous business model? The role of dynamic capabilities and market orientation240 cited
    • 2007Intellectual capital and corporate performance in knowledge‐intensive SMEs239 cited
    • 2015Marketing technology for adoption by small business150 cited
    • 2009Market Orientation, NPD Performance, and Organizational Performance in Small Firms138 cited
    • 2015Market orientation, entrepreneurial orientation and business performance among small retailers132 cited
    • 2020We survived this! What managers could learn from SMEs who successfully navigated the Greek economic crisis131 cited
    • 2013Efficiency and effectiveness of small retailers: The role of customer and entrepreneurial orientation129 cited
    • 2006Marketing Resources and Firm Performance Among SMEs128 cited
    • 2012The role of market and technological knowledge in recognizing entrepreneurial opportunities123 cited
    • 2014Proactive learning culture121 cited
    • 2012Technology adoption by small businesses: An exploratory study of the interrelationships of owner and environmental factors117 cited
    • 2008A categorization of small retailer research streams: What does it portend for future research?117 cited
    • 2012Are Growing SMEs More Market-Oriented and Brand-Oriented?106 cited