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A marketing mix model for a complex and turbulent environment
16 references·0 citing·35 second hop
A marketing mix model for a complex and turbulent environment (2007)A marketing mix model for a complex and t…Speed and Search: Designing Organizations for Turbulence and Complexity (2005)Speed and Search: Designing O…The Tipping Point: How Little Things Can Make a Big Difference (2004)The Tipping Point: How Little…Services Marketing: Integrating Customer Focus Across the Firm (2004)Services Marketing: Integrati…Marketing of High-Technology Products and Innovations (2001)Marketing of High-Technology …From market driven to market driving (2000)From market driven to market …The four faces of mass customization. (1998)The four faces of mass custom…Services Marketing: Integrating Customer Focus Across the Firm (1996)Services Marketing: Integrati…Making sense of qualitative data (1996)Making sense of qualitative d…Complexity and Creativity in Organizations (1996)Complexity and Creativity in …The Practice of Social Research (1994)The Practice of Social Resear…Competing for the Future (1994)Competing for the FutureTOP MANAGEMENT TEAM SIZE, CEO DOMINANCE, AND FIRM PERFORMANCE: THE MODERATING ROLES OF ENVIRONMENTAL TURBULENCE AND DISCRETION. (1993)TOP MANAGEMENT TEAM SIZE, CEO…Making mass customization work (1993)Making mass customization workMarketing in an Information-Intensive Environment: Strategic Implications of Knowledge as an Asset (1991)Marketing in an Information-I…Evolution of the Marketing Organization: New Forms for Turbulent Environments (1991)Evolution of the Marketing Or…The Practice of Social Research (1989)The Practice of Social Resear…A Behavioral Theory of the Firm (1963)The Nature of Managerial Work (1974)Upper Echelons: The Organization as a Reflection of Its Top Managers (1984)The Effects of Top Management Team Size and interaction Norms on Cognitive and Affective Conflict (1997)A Meta-Analytic Review of Relationships Between Team Design Features and Team Performance (2006)Women on Boards and Firm Financial Performance: A Meta-Analysis (2014)Markets and Hierarchies: Analysis and Antitrust Implications. (1976)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)Competitive Advantage: Creating and Sustaining Superior Performance (1985)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)Information Privacy Concerns, Procedural Fairness, and Impersonal Trust: An Empirical Investigation (1999)An Extended Privacy Calculus Model for E-Commerce Transactions (2006)The Psychological Continuum Model: A Conceptual Framework for Understanding an Individual's Psychological Connection to Sport (2001)Comfort your online customer: quality, trust and loyalty on the internet (2004)The Critical Incident Technique in Service Research (2004)The Relational View: Cooperative Strategy and Sources of Interorganizational Competitive Advantage (1998)Bridging Epistemologies: The Generative Dance Between Organizational Knowledge and Organizational Knowing (1999)Managing Firm Resources in Dynamic Environments to Create Value: Looking Inside the Black Box (2007)Three Approaches to Qualitative Content Analysis (2005)Qualitative research: Methods in the social sciences (2006)Collecting and Interpreting Qualitative Materials (2012)Focus Groups in Social Research (2001)Designing a Qualitative Study (2009)Theory Construction in Qualitative Research (2012)The firm as a distributed knowledge system: A constructionist approach (1996)Beyond Engagement and Participation: User and Community Coproduction of Public Services (2007)Using Programme Theory to Evaluate Complicated and Complex Aspects of Interventions (2008)Climate strength: a new direction for climate research. (2002)Understanding Service Convenience (2002)Ecological assessments of community disorder: Their relationship to fear of crime and theoretical implications (1996)Testing the Dimensionality of Place Attachment in Recreational Settings (2005)An Introduction to ‘Benefit of the Doubt’ Composite Indicators (2006)Editorial: Mobilities, Immobilities and Moorings (2006)The Essential Impact of Context on Organizational Behavior (2006)The dynamics of proactivity at work (2008)
this work references cited by second hop

References

  • 1989The Practice of Social Research14,398 cited
  • 1994Competing for the Future5,759 cited
  • 1996Making sense of qualitative data3,855 cited
  • 1996Services Marketing: Integrating Customer Focus Across the Firm3,049 cited
  • 2004The Tipping Point: How Little Things Can Make a Big Difference3,030 cited
  • 2004Services Marketing: Integrating Customer Focus Across the Firm1,781 cited
  • 1996Complexity and Creativity in Organizations1,191 cited
  • 1993TOP MANAGEMENT TEAM SIZE, CEO DOMINANCE, AND FIRM PERFORMANCE: THE MODERATING ROLES OF ENVIRONMENTAL TURBULENCE AND DISCRETION.1,148 cited
  • 1994The Practice of Social Research1,048 cited
  • 1991Marketing in an Information-Intensive Environment: Strategic Implications of Knowledge as an Asset990 cited
  • 1998The four faces of mass customization.944 cited
  • 1993Making mass customization work748 cited
  • 2005Speed and Search: Designing Organizations for Turbulence and Complexity735 cited
  • 1991Evolution of the Marketing Organization: New Forms for Turbulent Environments625 cited
  • 2001Marketing of High-Technology Products and Innovations548 cited

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2000
From market driven to market driving
528 cited

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