Trust in electronic commerce: definition and theoretical considerations

Anil Kini · Joobin Choobineh

221 citations0/0 files storedHawaii International Conference on System Sciences (HICSS)

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Technology Adoption and User Behaviour Information and Cyber Security Privacy, Security, and Data Protection

Abstract

Successful electronic commerce sites allow businesses to create low-cost or more efficient channels for product sales or to create new business opportunities. The success and acceptance of most online businesses depend on several factors, both technological and social. In this paper, we examine the role of trust in the successful use and adoption of electronic commerce applications. We define trust as a belief in the system characteristics, specifically belief in the competence, dependability and security of the system, under conditions of risk. Based on this definition, we develop a theoretical model that identifies the factors that effect users' trust in electronic commerce. The theoretical model presented in this paper serves as the basis for future empirical studies that will aim to measure the impact of these factors on the development of trust in electronic commerce.

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1990The consequences of modernity 1969The Handbook of Social Psychology 1979The Social psychology of intergroup relations 1982Social Psychology of Intergroup Relations 1985Trust as a Social Reality 1985Trust in close relationships.1996Trust in Organizations: Frontiers of Theory and Research 1996Developing and Maintaining Trust in Work Relationships

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2000A survey of trust in internet applications 2000Toward a Generic Model of Trust for Electronic Commerce 2003Trust in electronic environments 2018Why funders invest in crowdfunding projects: Role of trust from the dual-process perspective 2003Electronic Commerce Customer Relationship Management: A Research Agenda 2014Trust, Privacy, and Security in Digital Business 2001Electronic Commerce Customer Relationship Management: An Assessment of Research

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