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Crm/Social Media Technology: Impact on Customer Orientation Process and Organizational Sales Performance

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References

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1982The SOCO Scale: A Measure of the Customer Orientation of Salespeople1,547 cited

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1992Developing a market orientation: An organizational strategy perspective1,213 cited

2014Sustainable Competitive Advantage in Service Industries: a Conceptual Model and Research Propositions1,115 cited

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