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The impact of effective customer relationship management (CRM) on repurchase: A case study of (GOLDEN TULIP) hotel (ACCRA-GHANA)

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1988

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Answering the Eternal Question

159 cited

Cited by

2023Commitment, trust, relative dependence, and customer loyalty in the B2B setting: the role of customer satisfaction30 cited
2019Relationship marketing and customer satisfaction in the Ghanaian hospitality industry29 cited