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Television and the older adult
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Television and the older adult (1971)Television and the older adultOlder Adults’ Television Viewing from a Life-Span Perspective: Past Research and Future Challenges (2006)Older Adults’ Television View…Older Consumers' Orientations toward Age-Based Marketing Stimuli (1993)Older Consumers' Orientations…Television use by the elderly. (1989)Television use by the elderly.Television, aging and information seeking (1986)Television, aging and informa…Television in the lives of the elderly: Attitudes and opinions (1985)Television in the lives of th…Response of Elderly Consumers to their Portrayal by Advertisers (1985)Response of Elderly Consumers…Life Stage and Motives for Television Use (1983)Life Stage and Motives for Te…Directions in television and aging research (1982)Directions in television and …Television Access for Older Adults (1980)Television Access for Older A…Use of the Media by Older Adults (1979)Use of the Media by Older Adu…Functional analysis of TV viewing for older adults (1976)Functional analysis of TV vie…Assessing television viewing behavior of older adults (1976)Assessing television viewing …Significance tests and goodness of fit in the analysis of covariance structures. (1980)On the Evaluation of Structural Equation Models (1988)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Structural equation modelling of overall satisfaction and full use of services for ATMs (1996)Consumer Behavior in Later Life: Current Knowledge, Issues, and New Directions for Research (2012)Ageing consumers and e-commerce activities (2021)The uses of mass communications : current perspectives on gratifications research (1975)Time, age, and the life cycle (1979)Communication Yearbook 3 (1981)The early window: Effects of television on children and youth (1973)Age Differences in Information Processing: A Perspective on the Aged Consumer (1977)Aging and Behavior (1984)Media Use, Cognitive Performance, and Life Satisfaction of the Chinese Elderly (2016)The impact of media use on disparities in physical and mental health among the older people: An empirical analysis from China (2022)“It's the Pepsi Generation….” Accelerated Aging and the Television Commercial (1973)Stereotypes of the Aged (1974)Sociology and Social Research (1981)OLDER PERSONS' TV VIEWING PATTERNS AND MOTIVATIONS (1982)Television and behavior : ten years of scientific progress and implications for the eighties (1982)Chapter 7: The Effects of Television on Group Vitality: Can Television Empower Nondominant Groups? (2003)Ethnic Identity Gratifications Selection and Avoidance by African Americans: A Group Vitality and Social Identity Gratifications Perspective (2007)New models for mass communication research (1973)Watching TV news as para‐social interaction (1979)Ritualized and Instrumental Television Viewing (1984)Wikipedia: a challenger’s best friend? Utilizing information-seeking behaviour patterns to predict US congressional elections (2021)Growing Old: The Process of Disengagement. (1962)Aging with Television: Images on Television Drama and Conceptions of Social Reality (1980)Tracking the Psychosocial Predictors of Older Individuals' Television Uses (1987)Communication Yearbook 17 (2012)The Study of Behavior. Q-Technique and its Methodology. (1954)The Study of Behavior: Q-Technique and Its Methodology. (1955)Mass Communication and Para-Social Interaction (1956)Q Methodology in Audience Research: Bridging the Qualitative/Quantitative 'Divide'? (2011)Old Age in Prime Time (1974)Coefficient Alpha and the Internal Structure of Tests (1951)The portrayal of older characters in magazine advertising (1999)The Representation of Older People in East Asian Television Advertisements (2016)Older consumers’ TV shopping: emotions and satisfaction (2017)
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  • 1993Older Consumers' Orientations toward Age-Based Marketing Stimuli51 cited
  • 1976Functional analysis of TV viewing for older adults38 cited
  • 1985Response of Elderly Consumers to their Portrayal by Advertisers34 cited
  • 1986Television, aging and information seeking29 cited
  • 1976Assessing television viewing behavior of older adults25 cited
  • 1985Television in the lives of the elderly: Attitudes and opinions22 cited
  • 1982Directions in television and aging research22 cited
  • 1989Television use by the elderly.20 cited
  • 1983Life Stage and Motives for Television Use18 cited
  • 1980Television Access for Older Adults18 cited
  • 1979Use of the Media by Older Adults17 cited
  • 2006Older Adults’ Television Viewing from a Life-Span Perspective: Past Research and Future Challenges16 cited

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