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Consumer Decision Making

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References

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1980Pricing: Making Profitable Decisions1,780 cited
1990Consumer Behavior and Marketing Strategy1,768 cited
1987Assessing the Role of Emotions as Mediators of Consumer Responses to Advertising

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1,636 cited

Cited by

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2000Controlling the Information Flow: Effects on Consumers' Decision Making and Preferences724 cited
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2004AN INTEGRATIVE MODEL OF TOURISTS’ INFORMATION SEARCH BEHAVIOR667 cited
2008eWOM overload and its effect on consumer behavioral intention depending on consumer involvement647 cited
2009The habitual consumer620 cited
2001Entrenched Knowledge Structures and Consumer Response to New Products610 cited
2001The Influence of Task Complexity on Consumer Choice: A Latent Class Model of Decision Strategy Switching528 cited
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2005Consumers in a multichannel environment: Product utility, process utility, and channel choice457 cited
2002Breaking Through the Clutter: Benefits of Advertisement Originality and Familiarity for Brand Attention and Memory452 cited
2001Managing Customer-Initiated Contacts with Manufacturers: The Impact on Share of Category Requirements and Word-of-Mouth Behavior401 cited
1994An Eye-Fixation Analysis of Choice Processes for Consumer Nondurables376 cited
2015Paving the way towards circular consumption: exploring consumer acceptance of refurbished mobile phones in the Dutch market340 cited