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The Influence of Brand Loyalty on Cosmetics purchase Intention of Iranian Female Consumers
16 references·7 citing·32 second hop
The Influence of Brand Loyalty on Cosmetics purchase Intention of Iranian Female Consumers (2012)The Influence of Brand Loyalty on Cosmeti…Antecedents and Consequences of Customer-Company Identification: Expanding the Role of Relationship Marketing. (2005)Antecedents and Consequences …Atmospheric Effects on Shopping Behavior (2000)Atmospheric Effects on Shoppi…Whence Consumer Loyalty? (1999)Whence Consumer Loyalty?The relationship between total quality management practices and operational performance (1999)The relationship between tota…The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions (1998)The effect of store name, bra…Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Consumers and Their Brands: D…The Behavioral Consequences of Service Quality (1996)The Behavioral Consequences o…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations (1992)Relationships between Provide…Measuring Service Quality: A Reexamination and Extension (1992)Measuring Service Quality: A …Managing Brand Equity: Capitalizing on the Value of a Brand Name (1992)Managing Brand Equity: Capita…Managing brand equity : capitalizing on the value of a brand name. (1991)Managing brand equity : capit…Effects of Price, Brand, and Store Information on Buyers' Product Evaluations (1991)Effects of Price, Brand, and …Delivering quality service: balancing customer perceptions and expectations (1990)Delivering quality service: b…Consumer Evaluations of Brand Extensions (1990)Consumer Evaluations of Brand…Consumer behavior and marketing action (1981)Consumer behavior and marketi…Interplay between perceived value, trust and continuance intention: evidence in the sharing economy (2023)Interplay between perceived v…Ethnic restaurants’ outdoor signage: the effect of colour and name on consumers’ food perceptions and dining intentions (2022)Ethnic restaurants’ outdoor s…How Consumer Environmental Responsibility Affects the Purchasing Intention of Design Furniture Products (2021)How Consumer Environmental Re…Brand Equity as a Predictor of Repurchase Intention of Male Branded Cosmetic Products in South Africa (2017)Brand Equity as a Predictor o…Factors influencing online purchase intention in online brand (2015)Factors influencing online pu…An empirical and fuzzy logic approach to product quality and purchase intention of customers in two wheelers (2015)An empirical and fuzzy logic …Impact of Brand Image and Brand Loyalty in Measuring Brand Equity of Islami Bank Bangladesh Ltd. (2013)Impact of Brand Image and Bra…A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions (1980)Possessions and the Extended Self (1988)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)Understanding Customer Experience Throughout the Customer Journey (2016)The psychology of interpersonal relations. (1958)Strategic Brand Concept-Image Management (1986)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Developing and validating a multidimensional consumer-based brand equity scale (2001)Brands and Branding: Research Findings and Future Priorities (2006)Economic Action and Social Structure: The Problem of Embeddedness (1985)A Model of Distributor Firm and Manufacturer Firm Working Partnerships (1990)Communication Strategies in Marketing Channels: A Theoretical Perspective (1990)The Commitment-Trust Theory of Relationship Marketing (1994)Social Structure and Competition in Interfirm Networks: The Paradox of Embeddedness (1997)Trust and TAM in Online Shopping: An Integrated Model1 (2003)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Pricing: Making Profitable Decisions (1980)Consumer perceived value: The development of a multiple item scale (2001)Consumer Acceptance and Use of Information Technology: Extending the Unified Theory of Acceptance and Use of Technology1 (2012)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Dimensions of Brand Personality (1997)Corporate Social Responsibility, Customer Satisfaction, and Market Value (2006)Market-Based Assets and Shareholder Value: A Framework for Analysis (1998)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Partial Least Squares Structural Equation Modeling (2017)
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References

  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 1996The Behavioral Consequences of Service Quality11,994 cited
  • 1992Measuring Service Quality: A Reexamination and Extension10,646 cited
  • 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited
  • 1999Whence Consumer Loyalty?7,319 cited
  • 1991Effects of Price, Brand, and Store Information on Buyers' Product Evaluations5,848 cited
  • 1990Delivering quality service: balancing customer perceptions and expectations3,870 cited
  • 1992Relationships between Providers and Users of Market Research: The Dynamics of Trust within and between Organizations3,813 cited
  • 1991Managing brand equity : capitalizing on the value of a brand name.3,547 cited
  • 1990Consumer Evaluations of Brand Extensions3,266 cited
  • 1992Managing Brand Equity: Capitalizing on the Value of a Brand Name2,449 cited
  • 2000Atmospheric Effects on Shopping Behavior1,921 cited
  • 1999The relationship between total quality management practices and operational performance1,532 cited
  • 1998The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions1,414 cited
  • 1981

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Consumer behavior and marketing action
1,396 cited
  • 2005Antecedents and Consequences of Customer-Company Identification: Expanding the Role of Relationship Marketing.1,036 cited
  • Cited by

    • 2021How Consumer Environmental Responsibility Affects the Purchasing Intention of Design Furniture Products35 cited
    • 2013Impact of Brand Image and Brand Loyalty in Measuring Brand Equity of Islami Bank Bangladesh Ltd.32 cited
    • 2023Interplay between perceived value, trust and continuance intention: evidence in the sharing economy25 cited
    • 2017Brand Equity as a Predictor of Repurchase Intention of Male Branded Cosmetic Products in South Africa17 cited
    • 2022Ethnic restaurants’ outdoor signage: the effect of colour and name on consumers’ food perceptions and dining intentions16 cited
    • 2015An empirical and fuzzy logic approach to product quality and purchase intention of customers in two wheelers16 cited
    • 2015Factors influencing online purchase intention in online brand9 cited