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Predictive validity of evidence-based persuasion principles
16 references·3 citing·37 second hop
Predictive validity of evidence-based persuasion principles (2016)Predictive validity of evidence-based per…Golden rule of forecasting: Be conservative (2015)Golden rule of forecasting: B…Illusions in regression analysis (2012)Illusions in regression analy…Expert Political Judgment (2009)Expert Political JudgmentExpert political judgment: how good is it? how can we know? (2006)Expert political judgment: ho…The Method of Multiple Working Hypotheses (1998)The Method of Multiple Workin…The Economic Laws of Scientific Research (1996)The Economic Laws of Scientif…An empirical comparison of published replication research in accounting, economics, finance, management, and marketing (1996)An empirical comparison of pu…Relationships Among Attitudes, Behavioral Intentions, and Behavior (1993)Relationships Among Attitudes…Executional Factors and Advertising Effectiveness: A Replication (1989)Executional Factors and Adver…Ogilvy on Advertising (1986)Ogilvy on AdvertisingEffective television advertising : a study of 1000 commercials (1986)Effective television advertis…The robust beauty of improper linear models in decision making. (1979)The robust beauty of improper…Linear models in decision making. (1974)Linear models in decision mak…The Method of Multiple Working Hypotheses (1965)The Method of Multiple Workin…Reality in Advertising (1961)Reality in AdvertisingWhen prophecy fails. (1956)When prophecy fails.Forecasting methods and principles: Evidence-based checklists (2018)Forecasting methods and princ…Guidelines for Science: Evidence and Checklists (2017)Guidelines for Science: Evide…Predicting advertising execution effectiveness: scale development and validation (2016)Predicting advertising execut…Financial Ratios As Predictors of Failure (1966)Judgment under Uncertainty: Heuristics and Biases (1975)A circumplex model of affect. (1980)Individual differences in reasoning: Implications for the rationality debate? (2000)Heuristic Decision Making (2010)Comparison of Bayesian and regression approaches to the study of information processing in judgment (1971)Accounting for common method variance in cross-sectional research designs. (2001)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)One Hundred Years of Social Psychology Quantitatively Described (2003)Fostering knowledge sharing through people management practices (2005)Measuring Help-Seeking Intentions: Properties of the General Help Seeking Questionnaire (2005)Advances in Consumer Research (2025)Why Most Published Research Findings Are False (2005)Why Most Published Research Findings Are False (2005)Understanding the New Statistics: Effect Sizes, Confidence Intervals, and Meta-Analysis (2011)Applying configurational analysis to IS behavioural research: a methodological alternative for modelling combinatorial complexities (2015)The Effects of Adopting and Using a Brand's Mobile Application on Customers’ Subsequent Purchase Behavior (2015)FsQCA versus regression: The context of customer engagement (2019)Do subsidies to commercial R&D reduce market failures? Microeconometric evaluation studies (2000)The impact of public R&D expenditure on business R&D* (2003)In defence of the linear model: An essay (2009)Conceptualizing and Measuring Democracy: A New Approach (2011)Too Much of a Good Thing (2011)Eliciting Expert Knowledge in Conservation Science (2012)A self-presentational view of social phenomena. (1982)CURRENT RESEARCH IN SOCIAL PSYCHOLOGY (1996)Word of mouth and interpersonal communication: A review and directions for future research (2014)Trait Aspects of Vanity: Measurement and Relevance to Consumer Behavior (1995)The development of a scale to measure perceived corporate credibility (2001)Encyclopedia of Creativity (2020)Evaluating Forecasting Methods (2001)Once, twice, or three times as harmful? Ethnic harassment, gender harassment, and generalized workplace harassment. (2010)Franchising Research Frontiers for the Twenty-First Century (2011)Standard Cross-Cultural Sample (1969)Competing models of entrepreneurial intentions (2000)Structural Equation Modeling in Marketing: Some Practical Reminders (2008)
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References

  • 1979The robust beauty of improper linear models in decision making.1,969 cited
  • 1974Linear models in decision making.1,878 cited
  • 1956When prophecy fails.1,576 cited
  • 2006Expert political judgment: how good is it? how can we know?1,260 cited
  • 1965The Method of Multiple Working Hypotheses1,071 cited
  • 1993Relationships Among Attitudes, Behavioral Intentions, and Behavior682 cited
  • 1998The Method of Multiple Working Hypotheses377 cited
  • 2012Illusions in regression analysis327 cited
  • 1986Ogilvy on Advertising315 cited
  • 1996The Economic Laws of Scientific Research245 cited
  • 2009Expert Political Judgment232 cited
  • 1996An empirical comparison of published replication research in accounting, economics, finance, management, and marketing230 cited
  • 1986Effective television advertising : a study of 1000 commercials219 cited
  • 1961Reality in Advertising202 cited
  • 1989Executional Factors and Advertising Effectiveness: A Replication179 cited
  • 2015Golden rule of forecasting: Be conservative169 cited

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Cited by

  • 2018Forecasting methods and principles: Evidence-based checklists43 cited
  • 2016Predicting advertising execution effectiveness: scale development and validation10 cited
  • 2017Guidelines for Science: Evidence and Checklists9 cited