Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Crossmodal correspondences between taste and shape, and their implications for product packaging: A review

16 references·16 citing·43 second hopsampled

FromToDepth

this work references cited by second hop· second hop is a sample of the most-cited connections

References

1957The Measurement of Meaning9,430 cited
2002Humans integrate visual and haptic information in a statistically optimal fashion4,840 cited
2011Crossmodal correspondences: A tutorial review1,617 cited
2001Synaesthesia? A window into perception, thought and language1,583 cited
1989Schema Congruity as a Basis for Product Evaluation1,418 cited
2004Seeing things: consumer response to the visual domain in product design971 cited
2001Comparative expression of hedonic impact: affective reactions to taste by human infants and other primates752 cited
2015Multisensory Flavor Perception575 cited
2006Consumer perceptions of product packaging560 cited
2010Tough package, strong taste: The influence of packaging design on taste impressions and product evaluations456 cited
2001“What Is It?” Categorization Flexibility and Consumers' Responses to Really New Products431 cited
1978The Unity of the Senses: Interrelations Among the Modalities426 cited
2011Managing sensory expectations concerning products and brands: Capitalizing on the potential of sound and shape symbolism408 cited
1997Consumer Learning by Analogy: A Model of Internal Knowledge Transfer389 cited
2012“Bouba” and “Kiki” in Namibia? A remote culture make similar shape–sound matches, but different shape–taste matches to Westerners

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

381 cited

2009Preverbal Infants’ Sensitivity to Synaesthetic Cross-Modality Correspondences362 cited

Cited by

2018Multisensory Technology for Flavor Augmentation: A Mini Review108 cited
2023When visual cues influence taste/flavour perception: A systematic review96 cited
2016Does the shape of a cup influence coffee taste expectations? A cross-cultural, online study73 cited
2017Symmetry and its role in the crossmodal correspondence between shape and taste73 cited
2016“See me, feel me”: Effects of 3D-printed surface patterns on beverage evaluation70 cited
2021An exploratory study using graphic design to communicate consumer benefits on food packaging70 cited
2022Visual communication via the design of food and beverage packaging67 cited
2017What does your wine label mean to consumers? A semiotic investigation of Bordeaux wine visual codes67 cited
2018Light colors and comfortable warmth: Crossmodal correspondences between thermal sensations and color lightness influence consumer behavior67 cited
2022Virtually tasty: An investigation of the effect of ambient lighting and 3D-shaped taste stimuli on taste perception in virtual reality62 cited
2017The role of typeface curvilinearity on taste expectations and perception62 cited
2018Crossmodal correspondence between color, shapes, and wine odors59 cited
2019Tasting names: Systematic investigations of taste-speech sounds associations57 cited
2022Signalling taste through packaging: The effects of shape and colour on consumers’ perceptions of cheeses55 cited
2021Healthy-Angular, unhealthy-circular: Effects of the fit between shapes and healthiness on consumer food preferences54 cited
2021Feeling Colours: Crossmodal Correspondences Between Tangible 3D Objects, Colours and Emotions54 cited