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Corporate Product Policy and Innovative Behavior of European and Japanese Multinationals: An Empirical Investigation
16 references·16 citing·42 second hopsampled
Corporate Product Policy and Innovative Behavior of European and Japanese Multinationals: An Empirical Investigation (1990)Corporate Product Policy and Innovative B…Standardization of International Marketing Strategy: Some Research Hypotheses (1989)Standardization of Internatio…Sourcing Strategies of European and Japanese Multinationals: A Comparison (1989)Sourcing Strategies of Europe…Why Manufacturing Matters: The Myth of the Post-Industrial Economy (1987)Why Manufacturing Matters: Th…Marketing and Technology: A Strategic Coalignment (1987)Marketing and Technology: A S…Standardization in international marketing: Is Ted Levitt in fact right? (1986)Standardization in internatio…Organizations: New Concepts for New Forms (1986)Organizations: New Concepts f…International Marketing Policy: A Discussion of the Standardization Construct and its Relevance for Corporate Policy (1986)International Marketing Polic…Product Quality, Cost Position and Business Performance: A Test of Some Key Hypotheses (1983)Product Quality, Cost Positio…Diagnosing the Experience Curve (1983)Diagnosing the Experience Cur…THE PRODUCT CYCLE HYPOTHESIS IN A NEW INTERNATIONAL ENVIRONMENT (1979)THE PRODUCT CYCLE HYPOTHESIS …Estimating Nonresponse Bias in Mail Surveys (1977)Estimating Nonresponse Bias i…Japan’s Multinational Enterprises (1976)Japan’s Multinational Enterpr…Technology, productivity and process change (1975)Technology, productivity and …Multinational Product Planning: Strategic Alternatives (1969)Multinational Product Plannin…A Product Life Cycle for International Trade? (1968)A Product Life Cycle for Inte…International Investment and International Trade in the Product Cycle (1966)International Investment and …Towards a holistic view of CSR-related management control systems in German companies: Determinants and corporate performance effects (2021)Towards a holistic view of CS…Does supply chain finance adoption improve organizational performance? A moderated and mediated model (2021)Does supply chain finance ado…Defining the art product: a network perspective (2020)Defining the art product: a n…Predicting firm performance through supply chain finance: a moderated and mediated model link (2019)Predicting firm performance t…Perceptions of innovativeness among Iranian hotel managers (2014)Perceptions of innovativeness…The determinants of export performance: A review of the research in the literature between 1998 and 2005 (2009)The determinants of export pe…Structure of marketing decision making and international marketing standardisation strategies (2009)Structure of marketing decisi…Competitive advantage in the marketing of products within the enlarged European Union (2007)Competitive advantage in the …Corporate Innovation and Competitive Environment (2005)Corporate Innovation and Comp…An investigation of crossmarket standardisation strategies (2005)An investigation of crossmark…Analysis of changes in consumer attitudes toward the products of England, France, Germany and the USA, 1975‐2000 (2002)Analysis of changes in consum…Measuring visual identity: a multi‐construct study (2001)Measuring visual identity: a …Integration and Responsiveness: Marketing Strategies of Japanese and European Automobile Manufacturers (2001)Integration and Responsivenes…A Comparative Analysis of New Product Programmes: (1994)A Comparative Analysis of New…The impact of risk and competition on choice of innovations (1993)The impact of risk and compet…INTRODUCING INTERNATIONAL ISSUES INTO OPERATIONS MANAGEMENT CURRICULA (1992)INTRODUCING INTERNATIONAL ISS…Organizational Strategy, Structure, and Process (1978)Developing relationships in business networks (1995)Communication and Trust in Global Virtual Teams (1999)The Network Paradigm in Organizational Research: A Review and Typology (2003)Comparative Marketing: The First Twenty five Years (1981)Matching Advertising Appeals to Culture: The Influence of Products' Use Conditions (1996)Cultural Values Reflected in Theme and Execution: A Comparative Study of U.S. and Korean Television Commercials (1999)50 years of research on international standardization and adaptation—From a systematic literature analysis to a theoretical framework (2010)The Economic Implications of Learning by Doing (1971)THE LEARNING CURVE: HISTORICAL REVIEW AND COMPREHENSIVE SURVEY (1979)The learning curve, diffusion, and competitive strategy (1987)How Competitive Forces Shape Strategy (1989)Learning through strategic alliances (1995)An investigation of the factors leading to the development of marketing capabilities and organizational effectiveness (1998)The Future of the Multinational Enterprise (1976)Transaction-Cost Economics: The Governance of Contractual Relations (1979)Advances in international marketing (1992)Standardization versus adaptation of international marketing strategy: an integrative assessment of the empirical research (2003)Strategy fit and performance consequences of international marketing standardization (2006)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Representing and Testing Organizational Theories: A Holistic Construal (1982)Environment‐strategy coalignment: An empirical test of its performance implications (1990)Marketing Strategy-Performance Relationship: An Investigation of the Empirical Link in Export Market Ventures (1994)Country-of-Origin Effects on Product Evaluations (1982)THE GLOBALIZATION OF MARKETS (1983)The Influence of Global Marketing Standardization on Performance (1992)Management International Review (2004)Measuring Hofstede's Five Dimensions of Cultural Values at the Individual Level: Development and Validation of CVSCALE (2011)Exporting challenges of SMEs: A review and future research agenda (2017)Large Firms in the Production of the World's Technology: An Important Case of “Non-Globalisation” (1991)Is knowledge power? Knowledge flows, subsidiary power and rent-seeking within MNCs (2004)The relative sophistication of Chinese exports (2007)Regional Innovation Systems, Clusters, and the Knowledge Economy (2001)Firms in International Trade (2007)Related Variety, Unrelated Variety and Regional Economic Growth (2007)Evolving to a New Dominant Logic for Marketing (2003)IT competency and firm performance: is organizational learning a missing link? (2003)Service Innovation: A Service-Dominant Logic Perspective1 (2015)Response Rate and Response Quality of Internet-Based Surveys: An Experimental Study (2004)Introduction (2007)Cross-Sectional versus Longitudinal Survey Research: Concepts, Findings, and Guidelines (2008)
this work references cited by second hop· second hop is a sample of the most-cited connections

References

  • 1977Estimating Nonresponse Bias in Mail Surveys10,334 cited
  • 1966International Investment and International Trade in the Product Cycle7,532 cited
  • 1986Organizations: New Concepts for New Forms1,446 cited
  • 1979THE PRODUCT CYCLE HYPOTHESIS IN A NEW INTERNATIONAL ENVIRONMENT1,303 cited
  • 1989Standardization of International Marketing Strategy: Some Research Hypotheses949 cited
  • 1983Product Quality, Cost Position and Business Performance: A Test of Some Key Hypotheses911 cited
  • 1987Marketing and Technology: A Strategic Coalignment407 cited
  • 1986Standardization in international marketing: Is Ted Levitt in fact right?316 cited
  • 1983Diagnosing the Experience Curve233 cited
  • 1989Sourcing Strategies of European and Japanese Multinationals: A Comparison221 cited
  • 1986International Marketing Policy: A Discussion of the Standardization Construct and its Relevance for Corporate Policy219 cited
  • 1975Technology, productivity and process change173 cited
  • 1968A Product Life Cycle for International Trade?147 cited
  • 1969Multinational Product Planning: Strategic Alternatives146 cited
  • 1976Japan’s Multinational Enterprises140 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

  • 1987Why Manufacturing Matters: The Myth of the Post-Industrial Economy92 cited
  • Cited by

    • 2005Corporate Innovation and Competitive Environment95 cited
    • 2019Predicting firm performance through supply chain finance: a moderated and mediated model link53 cited
    • 2014Perceptions of innovativeness among Iranian hotel managers50 cited
    • 2021Towards a holistic view of CSR-related management control systems in German companies: Determinants and corporate performance effects50 cited
    • 2005An investigation of crossmarket standardisation strategies50 cited
    • 2001Measuring visual identity: a multi‐construct study50 cited
    • 1993The impact of risk and competition on choice of innovations48 cited
    • 2009Structure of marketing decision making and international marketing standardisation strategies46 cited
    • 2001Integration and Responsiveness: Marketing Strategies of Japanese and European Automobile Manufacturers37 cited
    • 1994A Comparative Analysis of New Product Programmes:36 cited
    • 2009The determinants of export performance: A review of the research in the literature between 1998 and 200525 cited
    • 2021Does supply chain finance adoption improve organizational performance? A moderated and mediated model23 cited
    • 1992INTRODUCING INTERNATIONAL ISSUES INTO OPERATIONS MANAGEMENT CURRICULA19 cited
    • 2002Analysis of changes in consumer attitudes toward the products of England, France, Germany and the USA, 1975‐200017 cited
    • 2020Defining the art product: a network perspective12 cited
    • 2007Competitive advantage in the marketing of products within the enlarged European Union11 cited