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Holistic Rural Marketing

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References

2017Economic and Political Weekly8,972 cited
2006The Dark Side of Choice: When Choice Impairs Social Welfare355 cited
2010Sustainable marketing, equity, and economic growth: a resource-advantage, economic freedom approach215 cited
2009Rural Marketing16 cited

Cited by

2015Constructing a conceptual model of purchase behaviour of village shopkeepers – a study of small rural retailers in Eastern India14 cited
2017Sustainable Marketing8 cited
2022What Are The Rural And Urban Marketing Components, If Any, Within Agri-Food Marketing In Bottom Of The Pyramid- Subsistence Market Contexts In Developing Countries? A Literature Review4 cited
2022What Are The Characteristics of Agri-Food Marketing in Bottom of The PyramidSubsistence Markets In Developing Economies?2 cited
2023Agri-Food Marketing in Bottom of the Pyramid-Subsistence Markets: Practical Considerations1 cited
2016Conceptual Expansion of the Discipline of Rural Marketing: An Objective Analysis1 cited

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