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Sustainable market orientation: a competitive strategic tool in an emerging economy context
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Sustainable market orientation: a competitive strategic tool in an emerging economy context (2016)Sustainable market orientation: a competi…Toward a theory of sustainable entrepreneurship: Reducing environmental degradation through entrepreneurial action (2005)Toward a theory of sustainabl…Market Orientation: A Meta-Analytic Review and Assessment of its Antecedents and Impact on Performance (2005)Market Orientation: A Meta-An…Corporate Social Responsibility and Marketing: An Integrative Framework (2004)Corporate Social Responsibili…Corporate Social and Financial Performance: A Meta-Analysis (2003)Corporate Social and Financia…Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performance Implications (2002)Market Orientation and Altern…A Multiple-Layer Model of Market-Oriented Organizational Culture: Measurement Issues and Performance Outcomes (2000)A Multiple-Layer Model of Mar…The Corporate Social Performance and Corporate Financial Performance Debate (1997)The Corporate Social Performa…Enviropreneurial Marketing Strategy: The Emergence of Corporate Environmentalism as Market Strategy (1997)Enviropreneurial Marketing St…The Comparative Advantage Theory of Competition (1995)The Comparative Advantage The…Market Orientation and the Learning Organization (1995)Market Orientation and the Le…Market Orientation: Antecedents and Consequences (1993)Market Orientation: Anteceden…Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis (1993)Corporate Culture, Customer O…Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis (1993)Corporate Culture, Customer O…The Effect of a Market Orientation on Business Profitability (1990)The Effect of a Market Orient…The Effect of a Market Orientation on Business Profitability (1990)The Effect of a Market Orient…Market Orientation: The Construct, Research Propositions, and Managerial Implications (1990)Market Orientation: The Const…The Impact of Market Orientation and Entrepreneurial Orientation on Firm Performance of Wholesale and Retailer SMES in Malaysia (2021)The Impact of Market Orientat…Exploring the indirect role of green business practices in transmitting eco-market orientation into positive organizational outcomes: an empirical study (2021)Exploring the indirect role o…Insight into How Market Orientation Impacts Marketing Performance in the Hotel Industry of Ghana (2020)Insight into How Market Orien…Synchronizing relational benefits with customer commitment profiles (2019)Synchronizing relational bene…Organizational Strategy, Structure, and Process (1978)A Paradigm for Developing Better Measures of Marketing Constructs (1979)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Capabilities of Market-Driven Organizations (1994)Innovation, Market Orientation, and Organizational Learning: An Integration and Empirical Examination (1998)A resource‐based view of the firm (1984)Firm Resources and Sustained Competitive Advantage (1991)Market-Based Assets and Shareholder Value: A Framework for Analysis (1998)Corporate reputation and sustained superior financial performance (2002)Firm resources and sustained competitive advantage (2004)Review: The Resource-Based View and Information Systems Research: Review, Extension, and Suggestions For Future Research1 (2004)Upper Echelons: The Organization as a Reflection of Its Top Managers (1984)Dimensions of Consumer Expertise (1987)Organizational culture and leadership (1993)Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations (1996)The Field behind the Screen: Using Netnography for Marketing Research in Online Communities (2002)Culture's Consequences: International Differences in Work-Related Values (1981)Culture's Consequences: International Differences in Work-Related Values. 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References

  • 1990The Effect of a Market Orientation on Business Profitability7,973 cited
  • 2003Corporate Social and Financial Performance: A Meta-Analysis7,627 cited
  • 1990Market Orientation: The Construct, Research Propositions, and Managerial Implications7,320 cited
  • 1993Market Orientation: Antecedents and Consequences7,032 cited
  • 1995Market Orientation and the Learning Organization4,379 cited
  • 1990The Effect of a Market Orientation on Business Profitability4,254 cited
  • 1993Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis3,864 cited
  • 1995The Comparative Advantage Theory of Competition2,727 cited
  • 1997The Corporate Social Performance and Corporate Financial Performance Debate2,285 cited
  • 2005Market Orientation: A Meta-Analytic Review and Assessment of its Antecedents and Impact on Performance2,179 cited
  • 2004Corporate Social Responsibility and Marketing: An Integrative Framework1,872 cited
  • 1993Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis1,823 cited
  • 2005Toward a theory of sustainable entrepreneurship: Reducing environmental degradation through entrepreneurial action1,794 cited
  • 2000A Multiple-Layer Model of Market-Oriented Organizational Culture: Measurement Issues and Performance Outcomes

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1,283 cited
  • 1997Enviropreneurial Marketing Strategy: The Emergence of Corporate Environmentalism as Market Strategy1,094 cited
  • 2002Market Orientation and Alternative Strategic Orientations: A Longitudinal Assessment of Performance Implications1,046 cited
  • Cited by

    • 2019Synchronizing relational benefits with customer commitment profiles30 cited
    • 2021Exploring the indirect role of green business practices in transmitting eco-market orientation into positive organizational outcomes: an empirical study18 cited
    • 2021The Impact of Market Orientation and Entrepreneurial Orientation on Firm Performance of Wholesale and Retailer SMES in Malaysia13 cited
    • 2020Insight into How Market Orientation Impacts Marketing Performance in the Hotel Industry of Ghana12 cited