SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Kundenbindung im Industriegütermarketing · Study

ChapterShelves

ChapterKundenbindung im Industriegütermarketing

Klaus Backhaus1998

Chapter1998

Kundenbindung im Industriegütermarketing

Klaus Backhaus · Cordelia Baumeister · Matthias Koch · Katrin Susanne Muehlfeld

19 citations·0/0 files stored·Gabler Verlag eBooks

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Customer Service Quality and Loyalty Marketing and Advertising Strategies Customer churn and segmentation

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 19 citations exist upstream.

References

1987The Economic Institutions of Capitalism 1987Developing Buyer-Seller Relationships 1985The economic institutions of capitalism firms, markets, relational contracting 1990Zero defections: quality comes to services.1977Markets and Hierarchies: Analysis and Antitrust Implications.1986Installed base and compatibility : innovation, product preannouncements and predation 1997Do Customer Loyalty Programs Really Work 1994Choosing How to Compete: Strategies and Tactics in Standardization

Related works

Explore the map →

Papers that cite the same references — the relational fallback while embeddings are still backfilling.

1998Kundenbindungsmanagement – Eine Einführung in die theoretischen und praktischen Problemstellungenchapter · 6 shared references 2004Technology advancement strategy on patronage decisions: the role of switching costs in high-technology marketsarticle · 5 shared references 2003Kundenbindung durch Kundenintegrationchapter · 5 shared references 2001Grenzmanagement in Unternehmungsnetzwerken werken: Theoretische Zugänge und der Fall eines strategischen Dienstleistungsnetzwerkschapter · 5 shared references 2004Geschäftstypen im Industriegütermarketingchapter · 5 shared references 2009The differing and mediating roles of trust and relationship commitment in service relationship maintenance and developmentarticle · 4 shared references

Details

Year1998

Typechapter

Published1998-01-01

VenueGabler Verlag eBooks

Languagede

Citations19

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

Identifiers

doi10.1007/978-3-322-99464-6_8

openalex_workW2483218800

Links

Imported from OpenAlex (CC0) — nothing here is generated.