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Intelligent Marketing in Smart Cities: Crowdsourced Data for Geo-Conquesting
1 references·4 citing·23 second hop
Intelligent Marketing in Smart Cities: Crowdsourced Data for Geo-Conquesting (2016)Intelligent Marketing in Smart Cities: Cr…Geo-Conquesting: Competitive Locational Targeting of Mobile Promotions (2015)Geo-Conquesting: Competitive …Towards Marketing 4.0: Vision and Survey on the Role of IoT and Data Science (2023)Towards Marketing 4.0: Vision…Smart and Sentient Retail High Streets (2022)Smart and Sentient Retail Hig…Enhancing shopping experiences in smart retailing (2021)Enhancing shopping experience…Enhanced Buying Experiences in Smart Cities: The SMARTBUY Approach (2019)Enhanced Buying Experiences i…Defining and Estimating a Trading Area (1964)The Long-Term Impact of Promotion and Advertising on Consumer Brand Choice (1997)Putting one-to-one marketing to work: Personalization, customization, and choice (2008)A Thematic Exploration of Digital, Social Media, and Mobile Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry (2016)The role of data privacy in marketing (2016)Personalized mobile marketing strategies (2019)Introduction to the Special Issue Information Technology in Retail: Toward Omnichannel Retailing (2014)The effect of mobile retailing on consumers' purchasing experiences: A dynamic perspective (2016)Enhancing the online decision-making process by using augmented reality: A two country comparison of youth markets (2017)City-ranking of European Medium-Sized Cities (2008)Smart tourism: foundations and developments (2015)Going Above and Beyond eCommerce in the Future Highly Virtualized World and Increasingly Digital Ecosystem (2021)An Omnichannel Retailing Operation for Solving Joint Inventory Replenishment Control and Dynamic Pricing Problems From the Perspective of Customer Experience (2023)Mapping the landscape of marketing technology: trends, theories and trajectories in ecosystem research (2025)The Computer for the 21st Century (1991)Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Birds of a Feather: Homophily in Social Networks (2001)Exploring Mobility of The Elderly in Urban Public Spaces and Transportation Facilities (2023)Marketing 3.0 (2010)Digital marketing and social media: Why bother? (2014)The Internet of Things (IoT) in retail: Bridging supply and demand (2018)The role of data science in transforming business operations: Case studies from enterprises (2024)The Future of Marketing in the Era of Internet of Things (2025)
this work references cited by second hop

References

  • 2015Geo-Conquesting: Competitive Locational Targeting of Mobile Promotions324 cited

Cited by

  • 2021Enhancing shopping experiences in smart retailing37 cited
  • 2022Smart and Sentient Retail High Streets24 cited
  • 2023Towards Marketing 4.0: Vision and Survey on the Role of IoT and Data Science13 cited
  • 2019Enhanced Buying Experiences in Smart Cities: The SMARTBUY Approach6 cited

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