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Defining and Measuring Deception in Advertising: A Review and Evaluation
14 references·3 citing·41 second hop
Defining and Measuring Deception in Advertising: A Review and Evaluation (1980)Defining and Measuring Deception in Adver…Detecting and Correcting Deceptive Advertising (1979)Detecting and Correcting Dece…Cognitive Effects of Deceptive Advertising (1978)Cognitive Effects of Deceptiv…A Longitudinal Study of Corrective Advertising (1978)A Longitudinal Study of Corre…When Do Advertisements Mislead the Consumer: an Answer From Experimental Psychology (1976)When Do Advertisements Mislea…An Experimental Evaluation of a Proposed Corrective Advertising Remedy (1976)An Experimental Evaluation of…A Comment on "Defining Misleading Advertising" and "Deception in Advertising" (1976)A Comment on "Defining Mislea…Remedies for Consumer Protection: Prevention, Restitution, or Punishment (1975)Remedies for Consumer Protect…Deception in Advertising: A Conceptual Approach (1975)Deception in Advertising: A C…Applications of Consumer Information Processing Research To Public Policy Issues (1975)Applications of Consumer Info…A Corrective Advertising Study (1975)A Corrective Advertising StudyThe "Corrective Advertising" Remedy of the FTC: An Experimental Evaluation (1974)The "Corrective Advertising" …The Federal Trade Commission and the Regulation of Advertising in the Consumer Interest (1969)The Federal Trade Commission …Developments in the Law: Deceptive Advertising (1967)Developments in the Law: Dece…Webster's New Collegiate Dictionary (1949)Webster's New Collegiate Dict…Consumer complaints about food packaging (2023)Consumer complaints about foo…The Role of a Companion Banner and Sponsorship Transparency in Recognizing and Evaluating Article-style Native Advertising (2018)The Role of a Companion Banne…A Review of the Literature on Advertising Regulation (2012)A Review of the Literature on…Cognitive structure and attitudinal affect. 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this work references cited by second hop

References

  • 1949Webster's New Collegiate Dictionary903 cited
  • 1975Deception in Advertising: A Conceptual Approach194 cited
  • 1978Cognitive Effects of Deceptive Advertising158 cited
  • 1978A Longitudinal Study of Corrective Advertising60 cited
  • 1979Detecting and Correcting Deceptive Advertising58 cited
  • 1976An Experimental Evaluation of a Proposed Corrective Advertising Remedy58 cited
  • 1974The "Corrective Advertising" Remedy of the FTC: An Experimental Evaluation55 cited
  • 1975Applications of Consumer Information Processing Research To Public Policy Issues34 cited
  • 1975Remedies for Consumer Protection: Prevention, Restitution, or Punishment32 cited
  • 1976A Comment on "Defining Misleading Advertising" and "Deception in Advertising"27 cited
  • 1975A Corrective Advertising Study18 cited
  • 1969The Federal Trade Commission and the Regulation of Advertising in the Consumer Interest18 cited
  • 1967Developments in the Law: Deceptive Advertising16 cited
  • 1976When Do Advertisements Mislead the Consumer: an Answer From Experimental Psychology12 cited

Cited by

  • 2018The Role of a Companion Banner and Sponsorship Transparency in Recognizing and Evaluating Article-style Native Advertising

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127 cited
  • 2023Consumer complaints about food packaging11 cited
  • 2012A Review of the Literature on Advertising Regulation9 cited