SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Does an own-brand produce higher profitability? Evidence from Taiwan’s manufacturing firms
16 references·0 citing·51 second hop
Does an own-brand produce higher profitability? Evidence from Taiwan’s manufacturing firms (2017)Does an own-brand produce higher profitab…Marketing capabilities: Antecedents and implications for B2B SME performance (2010)Marketing capabilities: Antec…Marketing and Firm Value: Metrics, Methods, Findings, and Future Directions (2009)Marketing and Firm Value: Met…Strategic Brand Management (2007)Strategic Brand ManagementExport Market Participation, Investments in R&D and Worker Training, and the Evolution of Firm Productivity (2007)Export Market Participation, …Brands Matter: An Empirical Demonstration of the Creation of Shareholder Value Through Branding (2006)Brands Matter: An Empirical D…Brands and Branding: Research Findings and Future Priorities (2006)Brands and Branding: Research…Does industry matter? Examining the role of industry structure and organizational learning in innovation and brand performance (2005)Does industry matter? Examini…Brand Credibility, Brand Consideration, and Choice (2004)Brand Credibility, Brand Cons…Brand equity in the business-to-business market (2003)Brand equity in the business-…Multinationality and Firm Performance: The Moderating Role of R&D and Marketing Capabilities (2002)Multinationality and Firm Per…No Pain, No Gain: A Critical Review of the Literature on Signaling Unobservable Product Quality (2000)No Pain, No Gain: A Critical …An exploration of branding in industrial markets (1997)An exploration of branding in…Building Strong Brands (1995)Building Strong BrandsAdvertising, R&D Expenditures and the Market Value of the Firm (1993)Advertising, R&D Expenditures…A framework linking intangible resources and capabiliites to sustainable competitive advantage (1993)A framework linking intangibl…Product Quality, Cost Position and Business Performance: A Test of Some Key Hypotheses (1983)Product Quality, Cost Positio…Significance tests and goodness of fit in the analysis of covariance structures. (1980)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Representing and Testing Organizational Theories: A Holistic Construal (1982)Environment‐strategy coalignment: An empirical test of its performance implications (1990)Marketing Strategy-Performance Relationship: An Investigation of the Empirical Link in Export Market Ventures (1994)Managing Brand Equity (1991)Brand Equity as a Signaling Phenomenon (1998)Nonprofits Are Seen as Warm and For-Profits as Competent: Firm Stereotypes Matter (2010)Brand authenticity: An integrative framework and measurement scale (2014)Fostering Parasocial Relationships with Celebrities on Social Media: Implications for Celebrity Endorsement (2017)Corporate capital expenditure decisions and the market value of the firm (1985)Management ownership and market valuation (1988)An Examination of Long‐Term Abnormal Stock Returns and Operating Performance Following R&D Increases (2004)An empirical investigation of the relationship between intellectual capital and firms’ market value and financial performance (2005)Corporate Social Responsibility, Customer Satisfaction, and Market Value (2006)The Eclectic Paradigm of International Production: A Restatement and Some Possible Extensions (1988)The cornerstones of competitive advantage: A resource‐based view (1993)Firm resources and sustained competitive advantage (2004)The role of internationalization in explaining innovation performance (2007)An assessment of the measurement of performance in international business research (2008)The impact of marketing capability, operations capability and diversification strategy on performance: A resource-based view (2008)Organizational Culture and Leadership (1986)THE RESOURCE-BASED VIEW OF THE FIRM IN TWO ENVIRONMENTS: THE HOLLYWOOD FILM STUDIOS FROM 1936 TO 1965. (1996)Organizational Learning: A Theory of Action Perspective (1997)Media Reputation as a Strategic Resource: An Integration of Mass Communication and Resource-Based Theories (2000)Being Good or Being Known: An Empirical Examination of the Dimensions, Antecedents, and Consequences of Organizational Reputation (2005)The Core Competence of the Corporation (2006)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Dimensions of Brand Personality (1997)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Customer Experience Creation: Determinants, Dynamics and Management Strategies (2009)Managing Brands in the Social Media Environment (2013)Social media marketing efforts of luxury brands: Influence on brand equity and consumer behavior (2016)The Market for "Lemons": Quality Uncertainty and the Market Mechanism (1970)Job Market Signaling (1973)Agency Theory: An Assessment and Review (1989)The Price is Unfair! A Conceptual Framework of Price Fairness Perceptions (2004)Understanding and Mitigating Uncertainty in Online Exchange Relationships: A Principal–Agent Perspective1 (2007)Signaling Theory: A Review and Assessment (2010)Efficient Capital Markets: A Review of Theory and Empirical Work (1970)The Cross-Section of Expected Stock Returns (1992)On Persistence in Mutual Fund Performance (1997)The Debate over Doing Good: Corporate Social Performance, Strategic Marketing Levers, and Firm-Idiosyncratic Risk (2009)Firm Innovativeness and Its Performance Outcomes: A Meta-Analytic Review and Theoretical Integration (2012)Data Privacy: Effects on Customer and Firm Performance (2016)The Company and the Product: Corporate Associations and Consumer Product Responses (1997)Strategic Brand Management: Building, Measuring, and Managing Brand Equity. (2000)Brand Experience: What Is It? How Is It Measured? Does It Affect Loyalty? (2009)Customer-based brand equity for a destination (2007)A model of destination branding: Integrating the concepts of the branding and destination image (2010)Brand Attachment and Brand Attitude Strength: Conceptual and Empirical Differentiation of Two Critical Brand Equity Drivers (2010)
this work references cited by second hop

References

  • 1995Building Strong Brands4,432 cited
  • 2006Brands and Branding: Research Findings and Future Priorities2,326 cited
  • 2000No Pain, No Gain: A Critical Review of the Literature on Signaling Unobservable Product Quality2,159 cited
  • 1993A framework linking intangible resources and capabiliites to sustainable competitive advantage1,910 cited
  • 2007Strategic Brand Management1,706 cited
  • 2004Brand Credibility, Brand Consideration, and Choice1,354 cited
  • 1983Product Quality, Cost Position and Business Performance: A Test of Some Key Hypotheses911 cited
  • 2009Marketing and Firm Value: Metrics, Methods, Findings, and Future Directions721 cited
  • 1993Advertising, R&D Expenditures and the Market Value of the Firm700 cited
  • 2002Multinationality and Firm Performance: The Moderating Role of R&D and Marketing Capabilities613 cited
  • 2006Brands Matter: An Empirical Demonstration of the Creation of Shareholder Value Through Branding520 cited
  • 2005Does industry matter? Examining the role of industry structure and organizational learning in innovation and brand performance431 cited
  • 2003Brand equity in the business-to-business market416 cited
  • 2010Marketing capabilities: Antecedents and implications for B2B SME performance396 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

1997
An exploration of branding in industrial markets
387 cited
  • 2007Export Market Participation, Investments in R&D and Worker Training, and the Evolution of Firm Productivity336 cited
  • Cited by

    No citing works inside the corpus for this window.