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A survey on customer relationship management

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References

2016The antecedents of customer satisfaction and dissatisfaction toward various types of hotels: A text mining approach437 cited
2016Using data mining techniques for profiling profitable hotel customers: An application of RFM analysis141 cited
2015An Efficient CRM-Data Mining Framework for the Prediction of Customer Behaviour118 cited
2013Customer relationship management in the hairdressing industry: An application of data mining techniques111 cited
2016Performing Customer Behavior Analysis using Big Data Analytics66 cited

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2023Exploring Customer Relationship Management: Trends, Challenges, and Innovations22 cited
2022Performance Analysis of Different Machine Learning in Customer Prediction20 cited
2018A Systematic Approach to Customer Segmentation and Buyer Targeting for Profit Maximization16 cited
2021Customer Analysis Using Machine Learning Algorithms: A Case Study Using Banking Consumer Dataset10 cited

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