References

• 1998Measuring individual differences in implicit cognition: The implicit association test.9,206 cited
• 1998Measuring individual differences in implicit cognition: The implicit association test.8,274 cited
• 2003Understanding and using the Implicit Association Test: I. An improved scoring algorithm.5,815 cited
• 1990Consumer Evaluations of Brand Extensions3,266 cited
• 2011An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior1,669 cited
• 2008Coefficients Alpha, Beta, Omega, and the glb: Comments on Sijtsma1,636 cited
• 1995The frequency code underlies the sound-symbolic use of voice pitch589 cited
• 2000Creating Brand Names With Meaning: The Use of Sound Symbolism453 cited
• 1933Further Experiments in Phonetic Symbolism419 cited
• 2003Phonological development: a normative study of British English‐speaking children417 cited
• 2004A Sound Idea: Phonetic Effects of Brand Names on Consumer Judgments378 cited
• 2007Phonetic Symbolism and Brand Name Preference326 cited
• 1978Frequency of Occurrence of Phonemes in Conversational English247 cited
• 1955Phonetic symbolism in natural languages.234 cited
• 1994Language and Consumer Memory: The Impact of Linguistic Differences between Chinese and English