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The Effect of Sales Promotion and Store Atmosphere on Hedonic Shopping Motivation and Impulsive Buying Behavior in Hypermart Manado City
16 references·2 citing·46 second hop
The Effect of Sales Promotion and Store Atmosphere on Hedonic Shopping Motivation and Impulsive Buying Behavior in Hypermart Manado City (2018)The Effect of Sales Promotion and Store A…Manajemen Ritel : Strategi dan Implementasi Operasional Bisnis Ritel Modern di Indonesia (2014)Manajemen Ritel : Strategi da…Effects of Price Discounts and Bonus Packs on Online Impulse Buying (2014)Effects of Price Discounts an…Drivers of snack foods impulse buying behaviour among young consumers (2013)Drivers of snack foods impuls…A Review of Impulse Buying Behavior (2013)A Review of Impulse Buying Be…Perilaku Konsumen : Teori Dan Penerapannya Dalam Pemasaran (2011)Perilaku Konsumen : Teori Dan…Impulse purchases of groceries in France and Sweden (2011)Impulse purchases of grocerie…Impulse Purchasing: A Literature Overview (2010)Impulse Purchasing: A Literat…Hedonic shopping value and impulse buying behavior in transitional economies: A symbiosis in the Mainland China marketplace (2010)Hedonic shopping value and im…Consumer Behavior: Building Marketing Strategy (2010)Consumer Behavior: Building M…Atmospheric cues and their effect on the hedonic retail experience (2010)Atmospheric cues and their ef…Assessing the situational factors and impulsive buying behavior: Market segmentation approach (2010)Assessing the situational fac…In-store shopping environment and impulsive buying (2009)In-store shopping environment…Impulse purchases of new products: an empirical analysis (2009)Impulse purchases of new prod…Impulse buying and variety seeking: A trait-correlates perspective (2009)Impulse buying and variety se…Driving sales through shoppers' sense of sound, sight, smell and touch (2009)Driving sales through shopper…Impulse buying: the role of affect, social influence, and subjective wellbeing (2008)Impulse buying: the role of a…PENGARUH MOTIVASI BELANJA HEDONIS, DISKON HARGA DAN TAGLINE “GRATIS ONGKIR” TERHADAP KEPUTUSAN PEMBELIAN IMPULSIF SECARA ONLINE DI SHOPEE (2022)PENGARUH MOTIVASI BELANJA HED…Pembelian impulsif pada e-commerce shopee (studi pada konsumen shopee di Jakarta Selatan) (2022)Pembelian impulsif pada e-com…Motivation, leadership, and organization: Do American theories apply abroad? (1980)Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value (1994)Experiential Marketing (1999)COVID-19: fear appeal favoring purchase behavior towards personal protective equipment (2020)How “Green” thinking and altruism translate into purchasing intentions for electronics products: The intrinsic-extrinsic motivation mechanism (2020)Online purchase intention in Chinese social commerce platforms: Being emotional or rational? (2021)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)The Satisfaction With Life Scale (1985)Development and validation of brief measures of positive and negative affect: The PANAS scales. 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(1988)Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives (1999)A meta-analysis of consumer impulse buying (2013)Impact of store environment on impulse buying behavior (2013)An approach to environmental psychology (1974)Servicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)Qualitative Data Analysis: An Expanded Sourcebook (1994)Measuring retail customer experience (2013)Store of the future: Towards a (re)invention and (re)imagination of physical store space in an omnichannel context (2019)Visual merchandising and store atmospherics: An integrated review and future research directions (2022)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1956)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1994)Neural Correlates of Behavioral Preference for Culturally Familiar Drinks (2004)Music and consumption experience: a review (2011)The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength (2017)Multisensory experience for enhancing hotel guest experience (2019)The Buying Impulse (1987)Store atmosphere and purchasing behavior (1994)Normative Influences on Impulsive Buying Behavior (1995)Impulse buying behaviour: an online-offline comparative and the impact of social media (2018)The role of cognitive and affective responses in the relationship between internal and external stimuli on online impulse buying behavior (2021)Impulse buying: A systematic literature review and future research directions (2022)Electronic word-of-mouth in hospitality and tourism management (2007)Exploring the cognitive–affective nature of destination image and the role of psychological factors in its formation (2007)Why Tourists Choose Airbnb: A Motivation-Based Segmentation Study (2017)Effects of price discount on consumers’ perceptions of savings, quality, and value for apparel products: mediating effect of price discount affect (2018)Understanding Online Impulse Buying Behavior in Social Commerce: A Systematic Literature Review (2020)Consumer readiness for green consumption: The role of green awareness as a moderator of the relationship between green attitudes and purchase intentions (2024)PENGARUH KEPERCAYAAN DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN (2016)Analysis of Mediation Effect Of Consumer Satisfaction On The Effect Of Service Quality, Price and Consumer Trust On Consumer Loyalty (2019)THE EFFECT OF SOCIAL MEDIA INFLUENCER ON BRAND IMAGE, SELF-CONCEPT, AND PURCHASE INTENTION (2019)PENGARUH ATMOSFER GERAI DAN PELAYANAN RITEL TERHADAP NILAI HEDONIK DAN PEMBELIAN IMPULSIF PELANGGAN MATAHARI DEPARTMENT STOREDUTA PLAZA DI DENPASAR (2012)The Relationships Between Instagram Social Media Usage, Hedonic Shopping Motives and Financial Literacy on Impulse Buying (2018)PENGARUH FLASH SALE DAN CASHBACK TERHADAP PERILAKU IMPULSE BUYING PADA PENGGUNA SHOPEE (2021)
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References

  • 2010Consumer Behavior: Building Marketing Strategy1,131 cited
  • 2011Perilaku Konsumen : Teori Dan Penerapannya Dalam Pemasaran979 cited
  • 2009Impulse buying and variety seeking: A trait-correlates perspective454 cited
  • 2008Impulse buying: the role of affect, social influence, and subjective wellbeing340 cited
  • 2013A Review of Impulse Buying Behavior331 cited
  • 2010Atmospheric cues and their effect on the hedonic retail experience237 cited
  • 2009Driving sales through shoppers' sense of sound, sight, smell and touch208 cited
  • 2010Hedonic shopping value and impulse buying behavior in transitional economies: A symbiosis in the Mainland China marketplace205 cited
  • 2014Manajemen Ritel : Strategi dan Implementasi Operasional Bisnis Ritel Modern di Indonesia175 cited
  • 2014Effects of Price Discounts and Bonus Packs on Online Impulse Buying148 cited
  • 2009Impulse purchases of new products: an empirical analysis128 cited
  • 2009In-store shopping environment and impulsive buying115 cited
  • 2011Impulse purchases of groceries in France and Sweden74 cited
  • 2013Drivers of snack foods impulse buying behaviour among young consumers64 cited
  • 2010Assessing the situational factors and impulsive buying behavior: Market segmentation approach

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56 cited
  • 2010Impulse Purchasing: A Literature Overview49 cited
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    • 2022PENGARUH MOTIVASI BELANJA HEDONIS, DISKON HARGA DAN TAGLINE “GRATIS ONGKIR” TERHADAP KEPUTUSAN PEMBELIAN IMPULSIF SECARA ONLINE DI SHOPEE16 cited
    • 2022Pembelian impulsif pada e-commerce shopee (studi pada konsumen shopee di Jakarta Selatan)14 cited