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The Development and Testing of a Child-inspired Advertising Disclosure to Alert Children to Digital and Embedded Advertising
16 references·9 citing·45 second hop
The Development and Testing of a Child-inspired Advertising Disclosure to Alert Children to Digital and Embedded Advertising (2018)The Development and Testing of a Child-in…Shedding New Light on How Advertising Literacy Can Affect Children's Processing of Embedded Advertising Formats: A Future Research Agenda (2017)Shedding New Light on How Adv…“This Post is Sponsored” Effects of Sponsorship Disclosure on Persuasion Knowledge and Electronic Word of Mouth in the Context of Facebook (2017)“This Post is Sponsored” Effe…Going Native: Effects of Disclosure Position and Language on the Recognition and Evaluation of Online Native Advertising (2015)Going Native: Effects of Disc…Sponsorship Disclosure: Effects of Duration on Persuasion Knowledge and Brand Responses (2012)Sponsorship Disclosure: Effec…Co-creation and the new landscapes of design (2008)Co-creation and the new lands…The Predictive Validity of Multiple-Item versus Single-Item Measures of the Same Constructs (2007)The Predictive Validity of Mu…The Effects of Playing an Advergame on Young Children's Perceptions, Preferences, and Requests (2007)The Effects of Playing an Adv…Report of the APA Task Force on Advertising and Children (2004)Report of the APA Task Force …Internet advertising: Is anybody watching? 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References

  • 2008Co-creation and the new landscapes of design5,552 cited
  • 2007The Predictive Validity of Multiple-Item versus Single-Item Measures of the Same Constructs3,094 cited
  • 2002Parental Involvement in the Development of Children’s Reading Skill: A Five-Year Longitudinal Study2,136 cited
  • 1999Consumer Socialization of Children: A Retrospective Look At Twenty‐Five Years of Research1,957 cited
  • 2003Internet advertising: Is anybody watching?650 cited
  • 2015Going Native: Effects of Disclosure Position and Language on the Recognition and Evaluation of Online Native Advertising635 cited
  • 1994Adolescent Skepticism toward TV Advertising and Knowledge of Advertiser Tactics619 cited
  • 2017“This Post is Sponsored” Effects of Sponsorship Disclosure on Persuasion Knowledge and Electronic Word of Mouth in the Context of Facebook579 cited
  • 2012Sponsorship Disclosure: Effects of Duration on Persuasion Knowledge and Brand Responses400 cited
  • 2002Research-based guidelines for warning design and evaluation397 cited
  • 2001The development of a child into a consumer342 cited
  • 2007The Effects of Playing an Advergame on Young Children's Perceptions, Preferences, and Requests341 cited
  • 2004Report of the APA Task Force on Advertising and Children296 cited
  • 1988Children's Use of Cognitive Defenses Against Television Advertising: A Cognitive Response Approach

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261 cited
  • 1981Age Differences in Children's Responses to Television Advertising: An Information-Processing Approach248 cited
  • 2017Shedding New Light on How Advertising Literacy Can Affect Children's Processing of Embedded Advertising Formats: A Future Research Agenda245 cited
  • Cited by

    • 2018How an Advertising Disclosure Alerts Young Adolescents to Sponsored Vlogs: The Moderating Role of a Peer-Based Advertising Literacy Intervention through an Informational Vlog251 cited
    • 2020Disclosing Influencer Marketing on YouTube to Children: The Moderating Role of Para-Social Relationship228 cited
    • 2019Insights in adolescents’ advertising literacy, perceptions and responses regarding sponsored influencer videos and disclosures150 cited
    • 2020#Sponsored! How the recognition of sponsoring on Instagram posts affects adolescents’ brand evaluations through source evaluations134 cited
    • 2019Again and again: exploring the influence of disclosure repetition on children’s cognitive processing of product placement29 cited
    • 2020Disclosing product placement in audiovisual media services: a practical and scientific perspective on the implementation of disclosures across the European Union27 cited
    • 2019Research Issues and Needs at the Intersection of Advertising and Public Policy26 cited
    • 2023Do I question what influencers sell me? Integration of critical thinking in the advertising literacy of Spanish adolescents24 cited
    • 2022Children’s Hobbies as Persuasive Strategies: The Role of Literacy Training in Children’s Responses to Personalized Ads13 cited