References

• 2001The Customer Pyramid: Creating and Serving Profitable Customers495 cited
• 2003An LTV model and customer segmentation based on customer value: a case study on the wireless telecommunication industry411 cited
• 2006Customer relationship management: Finding value drivers407 cited
• 2005Customer segmentation and strategy development based on customer lifetime value: A case study338 cited
• 2016Customer relationship management mechanisms: A systematic review of the state of the art literature and recommendations for future research228 cited
• 2007Customer segmentation revisited: The case of the airline industry197 cited
• 2010Customer segmentation of multiple category data in e-commerce using a soft-clustering approach160 cited
• 2011Segmentation of telecom customers based on customer value by decision tree model71 cited
• 2003A model for optimizing electronic toll collection systems65 cited
• 2003Creating the Customer: The Influence of Advertising on Consumer Market Segments – Evidence and Ethics55 cited
• 2013Customer segmentation issues and strategies for an automobile dealership with two clustering techniques41 cited
• 2014High speed rail passenger segmentation and ticketing channel preference34 cited
• 2016Discovering customer value for marketing systems: an empirical case study22 cited
• 2012The effect of a new intercity expressway based on travel time reliability using electronic toll collection data