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Food Imagery and Transparency in Product Packaging
16 references·3 citing·44 second hop
Food Imagery and Transparency in Product Packaging (2018)Food Imagery and Transparency in Product …Background colour & its impact on food perception & behaviour (2018)Background colour & its impac…‘Show me the goods’: Assessing the effectiveness of transparent packaging vs. product imagery on product evaluation (2017)‘Show me the goods’: Assessin…Thinking inside the box: How seeing products on, or through, the packaging influences consumer perceptions and purchase behaviour (2016)Thinking inside the box: How …When Do Transparent Packages Increase (or Decrease) Food Consumption? (2013)When Do Transparent Packages …Using combined eye tracking and word association in order to assess novel packaging solutions: A case study involving jam jars (2012)Using combined eye tracking a…Influence of package design on the dynamics of multisensory and emotional food experience (2012)Influence of package design o…Can(not) take my eyes off it: Attention bias for food in overweight participants. (2011)Can(not) take my eyes off it:…Attentional Bias to Food Images Associated With Elevated Weight and Future Weight Gain: An fMRI Study (2011)Attentional Bias to Food Imag…Consumers' perceptions of food packaging: an exploratory investigation in Potchefstroom, South Africa (2010)Consumers' perceptions of foo…Negative mood increases selective attention to food cues and subjective appetite (2009)Negative mood increases selec…Differences in attention to food and food intake between overweight/obese and normal-weight females under conditions of hunger and satiety (2009)Differences in attention to f…Attentional and approach biases for pictorial food cues. Influence of external eating (2008)Attentional and approach bias…Visual influence on in-store buying decisions: an eye-track experiment on the visual influence of packaging design (2007)Visual influence on in-store …The phenomenology of food cravings: The role of mental imagery (2005)The phenomenology of food cra…Packaging as Brand Communication: Effects of Product Pictures on Consumer Responses to the Package and Brand (2002)Packaging as Brand Communicat…Packaging communication: attentional effects of product imagery (2001)Packaging communication: atte…The impact of transparent packaging: how transparent packaging for organic foods affects tourists' green purchasing behavior (2024)The impact of transparent pac…Should the milkman return? The effect of a reusable packaging on product perceptions and behavioural intentions (2023)Should the milkman return? Th…Transparent Windows on Food Packaging Do Not Always Capture Attention and Increase Purchase Intention (2020)Transparent Windows on Food P…Strategic Brand Concept-Image Management (1986)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Communicative Power of Product Packaging: Creating Brand Identity via Lived and Mediated Experience (2003)Consumer response to packaging design: The role of packaging materials and graphics in sustainability perceptions and product evaluations (2017)Development and validation of brief measures of positive and negative affect: The PANAS scales. (1988)Development and validation of brief measures of positive and negative affect: The PANAS scales. 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(2011)The Dutch Eating Behavior Questionnaire (DEBQ) for assessment of restrained, emotional, and external eating behavior (1986)Hedonic hunger: A new dimension of appetite? (2007)‘Liking’ and ‘wanting’ food rewards: Brain substrates and roles in eating disorders (2009)fMRI reactivity to high-calorie food pictures predicts short- and long-term outcome in a weight-loss program (2011)Food‐related impulsivity in obesity and Binge Eating Disorder – a systematic review (2013)Conjoint Analysis in Consumer Research: Issues and Outlook (1978)Eye movements in reading and information processing: 20 years of research. (1998)Seeing things: consumer response to the visual domain in product design (2004)Consumer Neuroscience: Past, Present, and Future (2017)What makes NFTs valuable to consumers? Perceived value drivers associated with NFTs liking, purchasing, and holding (2023)Relation of reward from food intake and anticipated food intake to obesity: A functional magnetic resonance imaging study. (2008)Widespread reward-system activation in obese women in response to pictures of high-calorie foods (2008)The role of attentional bias in obesity and addiction. (2016)Cognitive training as a potential treatment for overweight and obesity: A critical review of the evidence (2017)Mental Representations: A Dual Coding Approach (1986)Consumer reactions to sustainable packaging: The interplay of visual appearance, verbal claim and environmental concern (2015)Sensory Aspects of Package Design (2017)Pictorial content, sequence of conflicting online reviews and consumer decision-making: The stimulus-organism-response model revisited (2020)Advances in Consumer Research (2025)Seeking the Ideal Form: Product Design and Consumer Response (1995)Green Buying: The Influence of Environmental Concern on Consumer Behavior (1997)Visual Design Cues Impacting Food Choice: A Review and Future Research Agenda (2020)Advances in Consumer Research (2025)Neurobehavioural correlates of body mass index and eating behaviours in adults: A systematic review (2012)Attentional biases for food cues in overweight and individuals with obesity: a systematic review of the literature (2015)Effects of product unit image on consumption of snack foods (2010)Shining in the Center: Central Gaze Cascade Effect on Product Choice (2012)The influence of visual packaging design on perceived food product quality, value, and brand preference (2013)
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References

  • 2001Packaging communication: attentional effects of product imagery482 cited
  • 2009Differences in attention to food and food intake between overweight/obese and normal-weight females under conditions of hunger and satiety452 cited
  • 2011Attentional Bias to Food Images Associated With Elevated Weight and Future Weight Gain: An fMRI Study397 cited
  • 2002Packaging as Brand Communication: Effects of Product Pictures on Consumer Responses to the Package and Brand376 cited
  • 2007Visual influence on in-store buying decisions: an eye-track experiment on the visual influence of packaging design319 cited
  • 2011Can(not) take my eyes off it: Attention bias for food in overweight participants.289 cited
  • 2012Influence of package design on the dynamics of multisensory and emotional food experience257 cited
  • 2016Thinking inside the box: How seeing products on, or through, the packaging influences consumer perceptions and purchase behaviour224 cited
  • 2012Using combined eye tracking and word association in order to assess novel packaging solutions: A case study involving jam jars210 cited
  • 2005The phenomenology of food cravings: The role of mental imagery200 cited
  • 2008Attentional and approach biases for pictorial food cues. Influence of external eating196 cited
  • 2013When Do Transparent Packages Increase (or Decrease) Food Consumption?188 cited
  • 2010Consumers' perceptions of food packaging: an exploratory investigation in Potchefstroom, South Africa

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166 cited
  • 2009Negative mood increases selective attention to food cues and subjective appetite163 cited
  • 2018Background colour & its impact on food perception & behaviour160 cited
  • 2017‘Show me the goods’: Assessing the effectiveness of transparent packaging vs. product imagery on product evaluation148 cited
  • Cited by

    • 2024The impact of transparent packaging: how transparent packaging for organic foods affects tourists' green purchasing behavior24 cited
    • 2023Should the milkman return? The effect of a reusable packaging on product perceptions and behavioural intentions21 cited
    • 2020Transparent Windows on Food Packaging Do Not Always Capture Attention and Increase Purchase Intention20 cited