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Interactivity in online pension planners enhances engagement with retirement planning – but not for everyone
16 references·2 citing·47 second hopsampled
Interactivity in online pension planners enhances engagement with retirement planning – but not for everyone (2019)Interactivity in online pension planners …Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Communication and Persuasion:…The Role of Customer Engagement Behavior in Value Co-Creation (2014)The Role of Customer Engageme…Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)Consumer Brand Engagement in …INDIVIDUAL RISK ATTITUDES: MEASUREMENT, DETERMINANTS, AND BEHAVIORAL CONSEQUENCES (2011)INDIVIDUAL RISK ATTITUDES: ME…Consumer engagement in a virtual brand community: An exploratory analysis (2011)Consumer engagement in a virt…Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Customer Engagement Behavior:…A customer‐dominant logic of service (2010)A customer‐dominant logic of …Information Overload and the Message Dynamics of Online Interaction Spaces: A Theoretical Model and Empirical Exploration (2004)Information Overload and the …Experiencing Products in the Virtual World: The Role of Goal and Imagery in Influencing Attitudes versus Purchase Intentions (2003)Experiencing Products in the …What is Interactivity and is it Always Such a Good Thing? Implications of Definition, Person, and Situation for the Influence of Interactivity on Advertising Effectiveness (2002)What is Interactivity and is …Measures of Perceived Interactivity: An Exploration of the Role of Direction of Communication, User Control, and Time in Shaping Perceptions of Interactivity (2002)Measures of Perceived Interac…A Short, Reliable Measure of Subjective Knowledge (1999)A Short, Reliable Measure of …The Personal Involvement Inventory: Reduction, Revision, and Application to Advertising (1994)The Personal Involvement Inve…Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Perceived Usefulness, Perceiv…The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations (1986)The Role of Attitude toward t…The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations (1986)The Role of Attitude toward t…Exploring the first steps of retirement engagement: a conceptual model and field evidence (2022)Exploring the first steps of …Let your past define your future? 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References

  • 1989Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology68,271 cited
  • 2015Communication and Persuasion: Central and Peripheral Routes to Attitude Change4,993 cited
  • 2011INDIVIDUAL RISK ATTITUDES: MEASUREMENT, DETERMINANTS, AND BEHAVIORAL CONSEQUENCES3,906 cited
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  • 2014Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation3,261 cited
  • 2011Consumer engagement in a virtual brand community: An exploratory analysis3,229 cited
  • 1986The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations1,953 cited
  • 1994The Personal Involvement Inventory: Reduction, Revision, and Application to Advertising1,729 cited
  • 2014The Role of Customer Engagement Behavior in Value Co-Creation1,219 cited
  • 1986The Role of Attitude toward the Ad as a Mediator of Advertising Effectiveness: A Test of Competing Explanations1,180 cited
  • 2002What is Interactivity and is it Always Such a Good Thing? Implications of Definition, Person, and Situation for the Influence of Interactivity on Advertising Effectiveness1,138 cited
  • 2002Measures of Perceived Interactivity: An Exploration of the Role of Direction of Communication, User Control, and Time in Shaping Perceptions of Interactivity1,086 cited
  • 1999A Short, Reliable Measure of Subjective Knowledge

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862 cited
  • 2010A customer‐dominant logic of service789 cited
  • 2004Information Overload and the Message Dynamics of Online Interaction Spaces: A Theoretical Model and Empirical Exploration721 cited
  • 2003Experiencing Products in the Virtual World: The Role of Goal and Imagery in Influencing Attitudes versus Purchase Intentions669 cited
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    • 2022Exploring the first steps of retirement engagement: a conceptual model and field evidence22 cited
    • 2021Let your past define your future? How recalling successful financial experiences can increase beliefs of self‐efficacy in financial planning20 cited