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The role of inter-firm dispersion of international marketing capabilities in marketing strategy and business outcomes
16 references·12 citing·39 second hop
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References

  • 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
  • 2007Explicating dynamic capabilities: the nature and microfoundations of (sustainable) enterprise performance16,758 cited
  • 1977Estimating Nonresponse Bias in Mail Surveys12,220 cited
  • 1977Estimating Nonresponse Bias in Mail Surveys10,334 cited
  • 2001Accounting for common method variance in cross-sectional research designs.8,464 cited
  • 1993Market Orientation: Antecedents and Consequences7,032 cited
  • 1994The Capabilities of Market-Driven Organizations6,532 cited
  • 1993Market Orientation: Antecedents and Consequences4,340 cited
  • 2006Common Method Variance in IS Research: A Comparison of Alternative Approaches and a Reanalysis of Past Research3,226 cited
  • 2015Discriminant validity testing in marketing: an analysis, causes for concern, and proposed remedies2,105 cited
  • 2008Contemporary Approaches to Assessing Mediation in Communication Research1,344 cited
  • 2014A dynamic capabilities-based entrepreneurial theory of the multinational enterprise1,299 cited
  • 2011Closing the Marketing Capabilities Gap1,078 cited
  • 1999Marketing, Business Processes, and Shareholder Value: An Organizationally Embedded View of Marketing Activities and the Discipline of Marketing

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986 cited
  • 2014The Oxford Handbook of Leadership and Organizations929 cited
  • 2000Firm-Level Export Performance Assessment: Review, Evaluation, and Development894 cited
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    • 2021The Influence of Dynamic and Adaptive Marketing Capabilities on the Performance of Portuguese SMEs in the B2B International Market50 cited
    • 2024International dynamic marketing capabilities: developments and a research agenda49 cited
    • 2020The relevance of international marketing strategy to emerging-market exporting firms: from a systematic review towards a conceptual framework46 cited
    • 2022International Dynamic Marketing Capabilities of Emerging-Market Small Business on E-Commerce38 cited
    • 2022How do dynamic capabilities affect performance? A systematic review of mediators35 cited
    • 2022Translating strategy into action: The importance of an agile mindset and agile slack in international business30 cited
    • 2023International servitization of SMEs in emerging markets: antecedents and boundary conditions13 cited
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