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Creating the best first impression: Designing online product photos to increase sales · Study

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ArticleCreating the best first impression: Designing online product photos to increase sales

Huosong Xia2020

Article2020

Creating the best first impression: Designing online product photos to increase sales

Huosong Xia · Xiaoting Pan · Yanjun Zhou · Zuopeng Zhang

91 citations·0/0 files stored·Decision Support Systems

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Consumer Behavior and Marketing Influence Digital Marketing and Social Media Consumer Market Behavior and Pricing

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References

2002Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior 2008Examining the Relationship Between Reviews and Sales: The Role of Reviewer Identity Disclosure in Electronic Markets 2004Attention Capture and Transfer in Advertising: Brand, Pictorial, and Text-Size Effects 2008The Influence of Website Characteristics on a Consumer's Urge to Buy Impulsively 2006The multi-component model of working memory: Explorations in experimental cognitive psychology 2008Modeling Web Site Design Across Cultures: Relationships to Trust, Satisfaction, and E-Loyalty 2016The state of online impulse-buying research: A literature analysis 2005Gender and cultural differences in Internet use: A study of China and the UK

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2021The role of visual cues in eWOM on consumers’ behavioral intention and decisions 2023Creation of sustainable growth with explainable artificial intelligence: An empirical insight from consumer packaged goods retailers 2023A multimodal analytics framework for product sales prediction with the reputation of anchors in live streaming e-commerce 2022Purchase Intention and Satisfaction of Online Shop Users in Developing Countries during the COVID-19 Pandemic

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Details

Year2020

Typearticle

Published2020-01-07

VenueDecision Support Systems

ISSN-L0167-9236

Languageen

Citations91

Files0 public / 0

ShelfConsumer Behavior and Marketing Influence

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doi10.1016/j.dss.2019.113235

openalex_workW3000523276

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2022Impact of different platform promotions on online sales and conversion rate: The role of business model and product line length

2022Investigating how online fashion product page design affects the consumer's clothing fit appraisal

2023The impact of low-immersion virtual reality on product sales: Insights from the real estate industry

2023Create the best first glance: The cross-cultural effect of image background on purchase intention