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KONSEP DIRI, GAYA HIDUP, STRATEGI PEMASARAN, DAN PEMBELIAN IMPULSIF ANTARGENERASI
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KONSEP DIRI, GAYA HIDUP, STRATEGI PEMASARAN, DAN PEMBELIAN IMPULSIF ANTARGENERASI (2020)KONSEP DIRI, GAYA HIDUP, STRATEGI PEMASAR…A general structural equation model of the emotions and repurchase intention in modern retail (2019)A general structural equation…Perilaku Pembelian Hedonis Generasi Z: Promosi Pemasaran, Kelompok Acuan, dan Konsep Diri (2018)Perilaku Pembelian Hedonis Ge…PENGARUH GAYA HIDUP, LABEL HALAL DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN KOSMETIK WARDAH PADA MAHASISWA PROGRAM STUDI MANAJEMEN FAKULTAS EKONOMI UNIVERSITAS MEDAN AREA MEDAN (2016)PENGARUH GAYA HIDUP, LABEL HA…Online Shopping Behavior on Generation Y in Indonesia (2016)Online Shopping Behavior on G…Konsep Diri, Konformitas dan Perilaku Konsumtif pada Remaja (2016)Konsep Diri, Konformitas dan …Generation Y Attitudes towards Shopping: A Comparison of the Czech Republic and Slovakia (2016)Generation Y Attitudes toward…Pengaruh Periklanan Dan Promosi Penjualan Terhadap Keputusan Pembelian (2014)Pengaruh Periklanan Dan Promo…PENGARUH ATMOSFER GERAI DAN PELAYANAN RITEL TERHADAP NILAI HEDONIK DAN PEMBELIAN IMPULSIF PELANGGAN MATAHARI DEPARTMENT STOREDUTA PLAZA DI DENPASAR (2012)PENGARUH ATMOSFER GERAI DAN P…Generational Differences in Work-Related Attitudes: A Meta-analysis (2012)Generational Differences in W…Marketing to the Generations (2010)Marketing to the GenerationsGenerational differences in psychological traits and their impact on the workplace (2008)Generational differences in p…Perilaku konsumen dan strategi pemasaran untuk memenangkan persaingan bisnis (2007)Perilaku konsumen dan strateg…Psychological and environmental antecedents of impulse buying tendency in the multichannel shopping context (2006)Psychological and environment…Impulse buying on the Internet: encouraging and discouraging factors (2005)Impulse buying on the Interne…Gender differences in cognitive and affective impulse buying (2003)Gender differences in cogniti…Manajemen Pemasaran 2 (2002)Manajemen Pemasaran 2A new scale of social desirability independent of psychopathology. (1960)Generalized expectancies for internal versus external control of reinforcement. (1966)Conservation of resources: A new attempt at conceptualizing stress. (1989)A Review of the Empirical Evidence on Generational Differences in Work Attitudes (2010)Generational Differences in Work Values: Leisure and Extrinsic Values Increasing, Social and Intrinsic Values Decreasing (2010)Understanding Generation Y and their use of social media: a review and research agenda (2013)The Buying Impulse (1987)Consumer Behavior and Marketing Strategy (1990)Normative Influences on Impulsive Buying Behavior (1995)Coping with a natural disaster: Losses, emotions, and impulsive and compulsive buying (2008)Customer experience – a review and research agenda (2017)How do product recommendations affect impulse buying? An empirical study on WeChat social commerce (2018)A review and meta-analysis of the antecedents, correlates, and consequences of organizational commitment. (1990)Affective, Continuance, and Normative Commitment to the Organization: A Meta-analysis of Antecedents, Correlates, and Consequences (2002)Generational differences in work values, outcomes and person-organisation values fit (2011)Generational differences in the workplace: A review of the evidence and directions for future research (2013)Methods of Meta-Analysis: Correcting Error and Bias in Research Findings (2015)Generations and Generational Differences: Debunking Myths in Organizational Science and Practice and Paving New Paths Forward (2020)Coefficient Alpha and the Internal Structure of Tests (1951)Estimating Nonresponse Bias in Mail Surveys (1977)Principles and Practice of Structural Equation Modeling (1998)The impact of social media celebrities' posts and contextual interactions on impulse buying in social commerce (2019)Gamification and online impulse buying: The moderating effect of gender and age (2020)Creating immersive and parasocial live shopping experience for viewers: the role of streamers' interactional communication style (2022)Generation X vs. Generation Y – A decade of online shopping (2016)The American heritage dictionary (2016)A strategic framework for a profitable business model in the sharing economy (2017)The effect of COVID-19 on consumer shopping behaviour: Generational cohort perspective (2021)The Sane Society (1955)KONSUMERISME DAN GAYA HIDUP PEREMPUAN DI RUANG SOSIAL: ANALISIS BUDAYA PEMBEDAAN DIRI DI LINGKUNGAN FISIP UNIMAL (2020)Relationship between Conformity and Consumptive Behavior in Female Adolescents (2020)Eksplorasi Loyalitas Millennial Terhadap Brand Apple. Prestige or Needs? (2021)Innovative clusters and the industry life cycle (1996)What drives college-age Generation Y consumers? (2008)Generation Y vs. Baby Boomers: Shopping behavior, buyer involvement and implications for retailing (2013)Millennials’ Awareness and Approach to Social Responsibility and Investment—Case Study of the Czech Republic (2019)Modelling frequency of visits to the shopping centres as a part of consumer's preferences: case study from the Czech Republic (2020)Do Service Quality and Satisfaction Affect the Intention of Using Application-Based Land Transportation? A Study on Generation YZ in Jakarta (2022)The effect of design of restaurant on customer behavioral intentions (2020)Service quality and store design in retail competitiveness (2022)Consumers’ Continued Intention to Use Online-to-Offline (O2O) Services in Omnichannel Retail: Differences between To-Shop and To-Home Models (2023)Pengaruh Harga dan Citra Merek Terhadap Keputusan Pembelian Handphone Merek Xiaomi di Kota Tangerang (2020)Pengaruh Kepercayaan (Trust) Dan Kualitas Pelayanan Online (E-Service Quality) Terhadap Keputusan Pembelian Online Shop Bukalapak (2021)Pengaruh Brand Ambassador Dan Brand Image Terhadap Minat Beli Yang Berdampak Pada Keputusan Pembelian (2022)The Influence of Customer Satisfaction, Switching Cost and Trusts in a Brand on Customer Loyalty – The Survey on Student as im3 Users in Depok, Indonesia (2014)The Influence of Brand Awareness, Brand Image, and Brand Trust on Brand Loyalty (2020)FAKTOR-FAKTOR KEPUASAN PELANGGAN DAN LOYALITAS PELANGGAN (LITERATURE REVIEW MANAJEMEN PEMASARAN) (2021)
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References

  • 2002Manajemen Pemasaran 22,715 cited
  • 2008Generational differences in psychological traits and their impact on the workplace749 cited
  • 2012Generational Differences in Work-Related Attitudes: A Meta-analysis620 cited
  • 2010Marketing to the Generations501 cited
  • 2003Gender differences in cognitive and affective impulse buying368 cited
  • 2006Psychological and environmental antecedents of impulse buying tendency in the multichannel shopping context171 cited
  • 2007Perilaku konsumen dan strategi pemasaran untuk memenangkan persaingan bisnis75 cited
  • 2016Generation Y Attitudes towards Shopping: A Comparison of the Czech Republic and Slovakia55 cited
  • 2016Konsep Diri, Konformitas dan Perilaku Konsumtif pada Remaja47 cited
  • 2019A general structural equation model of the emotions and repurchase intention in modern retail47 cited
  • 2016PENGARUH GAYA HIDUP, LABEL HALAL DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN KOSMETIK WARDAH PADA MAHASISWA PROGRAM STUDI MANAJEMEN FAKULTAS EKONOMI UNIVERSITAS MEDAN AREA MEDAN46 cited
  • 2005Impulse buying on the Internet: encouraging and discouraging factors44 cited
  • 2014Pengaruh Periklanan Dan Promosi Penjualan Terhadap Keputusan Pembelian42 cited
  • 2012PENGARUH ATMOSFER GERAI DAN PELAYANAN RITEL TERHADAP NILAI HEDONIK DAN PEMBELIAN IMPULSIF PELANGGAN MATAHARI DEPARTMENT STOREDUTA PLAZA DI DENPASAR

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38 cited
  • 2018Perilaku Pembelian Hedonis Generasi Z: Promosi Pemasaran, Kelompok Acuan, dan Konsep Diri32 cited
  • 2016Online Shopping Behavior on Generation Y in Indonesia29 cited
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