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Consumers’ purchase decisions and employer image
16 references·1 citing·47 second hop
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References

  • 2022Business Research Methods10,949 cited
  • 1972Principles of Marketing5,587 cited
  • 2012What We Know and Don’t Know About Corporate Social Responsibility3,580 cited
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  • 2014How does corporate social responsibility contribute to firm financial performance? The mediating role of competitive advantage, reputation, and customer satisfaction1,545 cited
  • 2015Business Research Methods1,238 cited
  • 2010Can There Ever Be Too Many Options? A Meta-Analytic Review of Choice Overload1,071 cited
  • 2014Does product market competition foster corporate social responsibility? Evidence from trade liberalization799 cited
  • 2000Brand Awareness Effects on Consumer Decision Making for a Common, Repeat Purchase Product: A Replication637 cited
  • 2008Measuring the impact of positive and negative word of mouth on brand purchase probability629 cited
  • 2007The Long-Term Impact of Loyalty Programs on Consumer Purchase Behavior and Loyalty611 cited
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  • 2011Using Likert-Type Scales in the Social Sciences.575 cited
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2003
ARE THE 100 BEST BETTER? AN EMPIRICAL INVESTIGATION OF THE RELATIONSHIP BETWEEN BEING A “GREAT PLACE TO WORK” AND FIRM PERFORMANCE
470 cited
  • 2016Employer Image and Employer Branding: What We Know and What We Need to Know450 cited
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    • 2022DETERMINAN NIATAN MAHASISWA TERHADAP WAKAF TUNAI SECARA ONLINE MENGGUNAKAN MODIFIKASI TECHNOLOGY ACCEPTANCE MODEL9 cited