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- 1975Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research36,736 cited
- 1989User Acceptance of Computer Technology: A Comparison of Two Theoretical Models25,696 cited
- 2000A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies22,991 cited
- 2001Extending the TAM for a World-Wide-Web context3,801 cited
- 1992Perceived Usefulness, Ease of Use, and Usage of Information Technology: A Replication3,083 cited
- 1999Social Cognitive Theory and Individual Reactions to Computing Technology: A Longitudinal Study12,517 cited
- 2002An Attitudinal Model of Technology-Based Self-Service: Moderating Effects of Consumer Traits and Situational Factors1,895 cited
- 1999Extending the technology acceptance model with task–technology fit constructs1,772 cited
- 1997Personal Computing Acceptance Factors in Small Firms: A Structural Equation Model11,667 cited
- 1996Consumer evaluations of new technology-based self-service options: An investigation of alternative models of service quality1,628 cited
- 2003Predicting consumer intentions to use on-line shopping: the case for an augmented technology acceptance model1,218 cited
- 2003Explaining consumer acceptance of handheld Internet devices1,028 cited
- 2002Determinants of User Acceptance of Digital Libraries: An Empirical Examination of Individual Differences and System Characteristics827 cited
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