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ArticleThe Power of Consequential Product Sounds

Christine Ringler2020

Article2020

The Power of Consequential Product Sounds

Christine Ringler · Nancy J. Sirianni · Brett Christenson

27 citations·0/0 files stored·Journal of Retailing

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Consumer Retail Behavior Studies Consumer Behavior and Marketing Influence Consumer Market Behavior and Pricing

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References

1995Building Strong Brands 1996Searching for Common Threads: Understanding the Multiple Effects of Diversity in Organizational Groups 1996‘Building Strong Brands’2009How to Select, Calculate, and Interpret Effect Sizes 1998The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions 1982Using Background Music to Affect the Behavior of Supermarket Shoppers 1993What in the World Do We Hear?: An Ecological Approach to Auditory Event Perception 1996Improving the Store Environment: Do Olfactory Cues Affect Evaluations and Behaviors?

Cited by

2023Does your demonstration tell the whole story? How a process mindset and social presence impact the effectiveness of product demonstrations 2023Virtual reality in retailing: a meta-analysis to determine the purchase and non-purchase behavioural intention of consumers 2021Promoting Healthier Drinking Habits: Using Sound to Encourage the Choice for Non-Alcoholic Beers in E-Commerce

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Details

Year2020

Typearticle

Published2020-10-01

VenueJournal of Retailing

ISSN-L0022-4359

Languageen

Citations27

Files0 public / 0

ShelfConsumer Retail Behavior Studies

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doi10.1016/j.jretai.2020.09.002

openalex_workW3090784166

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