SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Architecture and City Branding: Role of Iconic buildings
7 references·0 citing·30 second hop
Architecture and City Branding: Role of Iconic buildings (2019)Architecture and City Branding: Role of I…City Branding: Theory and Cases (2010)City Branding: Theory and Cas…Cities and their brands: Lessons from corporate branding (2009)Cities and their brands: Less…How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding (2008)How to Brand Nations, Cities …City branding: An effective assertion of identity or a transitory marketing trick? (2006)City branding: An effective a…Strategic Brand Management: Building, Measuring, and Managing Brand Equity. (2000)Strategic Brand Management: B…Strategic Brand Management: Building, Measuring, and Managing Brand Equity (1997)Strategic Brand Management: B…Selling the City (1995)Selling the CityBringing the corporation into corporate branding (2003)Corporate brands: what are they? What of them? (2003)From city marketing to city branding: Towards a theoretical framework for developing city brands (2004)How to catch a city? The concept and measurement of place brands (2011)Multiple stakeholders and multiple city brand meanings (2012)What about the ‘place’ in place marketing? (2013)Building Strong Brands (1995)The Effect of Corporate Social Responsibility on Customer Donations to Corporate-Supported Nonprofits (2004)Brands and Branding: Research Findings and Future Priorities (2006)Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media (2018)Corporate identity: the concept, its measurement and management (1997)Corporate identity, corporate branding and corporate marketing ‐ Seeing through the fog (2001)Unfolding and configuring two decades of research and publications on place marketing and place branding (2011)Toward a typology of government social media communication: Democratic goals, symbolic acts and self-presentation (2017)The interplay between social media communication, brand equity and brand engagement in tourist destinations: An analysis in an emerging economy (2020)Branding the nation — the historical context (2002)Country as brand, product, and beyond: A place marketing and brand management perspective (2002)Country equity and country branding: Problems and prospects (2002)Developing and Applying a Place Brand Identity Model: The Case of Slovenia (2012)Nation Branding, National Self-Esteem, and the Constitution of Subjectivity in Late Modernity (2013)From city promotion via city marketing to city branding: Examining urban strategies in 23 Chinese cities (2021)An Examination of Selected Marketing Mix Elements and Brand Equity (2000)Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies (2003)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Tourism marketing images of industrial cities (1996)Quality of Life and City Competitiveness (1999)Residents' support for tourism development: The role of residents' place image and perceived tourism impacts (2014)The selective nature of place branding and the layering of spatial identities (2011)Reframing place promotion, place marketing, and place branding - moving beyond conceptual confusion (2017)City image, city brand personality and generation Z residents' life satisfaction under economic crisis: Predictors of city-related social media engagement (2019)
this work references cited by second hop

References

  • 1997Strategic Brand Management: Building, Measuring, and Managing Brand Equity4,788 cited
  • 2000Strategic Brand Management: Building, Measuring, and Managing Brand Equity.3,261 cited
  • 2006City branding: An effective assertion of identity or a transitory marketing trick?431 cited
  • 2009Cities and their brands: Lessons from corporate branding289 cited
  • 2008How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding228 cited
  • 2010City Branding: Theory and Cases199 cited
  • 1995Selling the City165 cited

Cited by

No citing works inside the corpus for this window.

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work