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Examining the Moderating Role of Brand Loyalty among Consumers of Technology Products
16 references·1 citing·52 second hopsampled
Examining the Moderating Role of Brand Loyalty among Consumers of Technology Products (2020)Examining the Moderating Role of Brand Lo…Green supply chain management: an empirical investigation on the construction sector (2017)Green supply chain management…Self‐congruity, brand attitude, and brand loyalty: a study on luxury brands (2012)Self‐congruity, brand attitud…A meta-analysis of the impact of trust on technology acceptance model: Investigation of moderating influence of subject and context type (2011)A meta-analysis of the impact…Direct and indirect effects of self-image congruence on brand loyalty (2006)Direct and indirect effects o…Do Satisfied Customers Buy More? Examining Moderating Influences in a Retailing Context (2005)Do Satisfied Customers Buy Mo…Technology Adaptation in E-commerce: (2004)Technology Adaptation in E-co…Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model (2003)Consumer Acceptance of Electr…Consumer Trust, Value, and Loyalty in Relational Exchanges (2002)Consumer Trust, Value, and Lo…Whence Consumer Loyalty? (1999)Whence Consumer Loyalty?The psychological origins of perceived usefulness and ease-of-use (1999)The psychological origins of …Customer Loyalty in High and Low Involvement Service Settings: The Moderating Impact of Positive Emotions (1999)Customer Loyalty in High and …The Behavioral Consequences of Service Quality (1996)The Behavioral Consequences o…Customer Loyalty: Toward an Integrated Conceptual Framework (1994)Customer Loyalty: Toward an I…An Empirical Analysis of the Relationship Between Brand Loyalty and Consumer Price Elasticity (1991)An Empirical Analysis of the …The Strategic Role of Product Quality (1987)The Strategic Role of Product…Congruence Relationships between Self Images and Product Brands (1969)Congruence Relationships betw…The influence of greenwashing perceptions on consumer purchase intentions in the Chinese fashion industry (2025)The influence of greenwashing…Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)The theory of planned behavior (1991)A meta-analysis of the technology acceptance model (2006)A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents (2007)Human Trust in Artificial Intelligence: Review of Empirical Research (2020)Prospect Theory: An Analysis of Decision under Risk (1979)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Prospect theory: An analysis of decision under risk (1988)E-S-QUAL (2004)Internet Users' Information Privacy Concerns (IUIPC): The Construct, the Scale, and a Causal Model (2004)Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis (2006)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)Measuring Service Quality: A Reexamination and Extension (1992)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Understanding Customer Experience Throughout the Customer Journey (2016)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Trust and TAM in Online Shopping: An Integrated Model1 (2003)User Acceptance of Information Technology: Toward A Unified View1 (2003)Technology Acceptance Model 3 and a Research Agenda on Interventions (2008)Diffusion of Innovations 1 (2019)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Culture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations across Nations (2002)Culture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations Across NationsCulture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations Across Nations (Second Edition), by HofstedeGeert. Thousand Oaks, CA: Sage, 2001 (2002)The impacts of brand experiences on brand loyalty: mediators of brand love and trust (2017)Chatbot e-service and customer satisfaction regarding luxury brands (2018)Social and environmental sustainability model on consumers’ altruism, green purchase intention, green brand loyalty and evangelism (2019)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)Understanding Attitudes and Predicting Social Behavior (1980)Whence Consumer Loyalty? (1999)Possessions and the Extended Self (1988)The need to belong: Desire for interpersonal attachments as a fundamental human motivation. (1995)Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)The role of consumer–brand identification in building brand relationships (2011)Why do audiences choose to keep watching on live video streaming platforms? An explanation of dual identification framework (2017)AI-based chatbots in customer service and their effects on user compliance (2020)A Theory of the Allocation of Time (1965)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships (1999)Return on Marketing: Using Customer Equity to Focus Marketing Strategy (2003)The Effects of Customer Satisfaction, Relationship Commitment Dimensions, and Triggers on Customer Retention (2005)Customer engagement: the construct, antecedents, and consequences (2016)Client-Centered Therapy (1951)The Measurement of Meaning (1957)Statistical principles in experimental design. (1962)Self-Concept in Consumer Behavior: A Critical Review (1982)Dimensions of Brand Personality (1997)The impact of perceived corporate social responsibility on consumer behavior (2005)Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? (2004)The Customer Relationship Management Process: Its Measurement and Impact on Performance (2004)
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References

  • 1996The Behavioral Consequences of Service Quality12,400 cited
  • 1994Customer Loyalty: Toward an Integrated Conceptual Framework6,761 cited
  • 2003Consumer Acceptance of Electronic Commerce: Integrating Trust and Risk with the Technology Acceptance Model6,061 cited
  • 1999Whence Consumer Loyalty?4,891 cited
  • 2002Consumer Trust, Value, and Loyalty in Relational Exchanges4,263 cited
  • 1999The psychological origins of perceived usefulness and ease-of-use1,114 cited
  • 2006Direct and indirect effects of self-image congruence on brand loyalty986 cited
  • 2005Do Satisfied Customers Buy More? Examining Moderating Influences in a Retailing Context945 cited
  • 1969Congruence Relationships between Self Images and Product Brands608 cited
  • 2012Self‐congruity, brand attitude, and brand loyalty: a study on luxury brands493 cited
  • 1991An Empirical Analysis of the Relationship Between Brand Loyalty and Consumer Price Elasticity456 cited
  • 2011A meta-analysis of the impact of trust on technology acceptance model: Investigation of moderating influence of subject and context type399 cited
  • 2004Technology Adaptation in E-commerce:333 cited
  • 1987The Strategic Role of Product Quality329 cited
  • 1999

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Customer Loyalty in High and Low Involvement Service Settings: The Moderating Impact of Positive Emotions
243 cited
  • 2017Green supply chain management: an empirical investigation on the construction sector186 cited
  • Cited by

    • 2025The influence of greenwashing perceptions on consumer purchase intentions in the Chinese fashion industry7 cited