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A commentary on “the role of services in the future”
16 references·1 citing·35 second hop
A commentary on “the role of services in the future” (2021)A commentary on “the role of services in …Welcome to the experience economy (2019)Welcome to the experience eco…Understanding Customer Experience Throughout the Customer Journey (2016)Understanding Customer Experi…Institutions and axioms: an extension and update of service-dominant logic (2015)Institutions and axioms: an e…Value co-creation in service logic: A critical analysis (2011)Value co-creation in service …Service-dominant logic: continuing the evolution (2007)Service-dominant logic: conti…SERVCON: development and validation of a multidimensional service convenience scale (2007)SERVCON: development and vali…Extending the service-dominant logic: from customer centricity to balanced centricity (2007)Extending the service-dominan…Adopting a service logic for marketing (2006)Adopting a service logic for …Evolving to a New Dominant Logic for Marketing (2003)Evolving to a New Dominant Lo…A cross‐sectional test of the effect and conceptualization of service value (1997)A cross‐sectional test of the…Measuring Service Quality: A Reexamination and Extension (1992)Measuring Service Quality: A …A Longitudinal Analysis of the Impact of Service Changes on Customer Attitudes (1991)A Longitudinal Analysis of th…In defense of external invalidity. (1983)In defense of external invali…The Concept of External Validity (1982)The Concept of External Valid…Marketing as Exchange (1975)Marketing as ExchangeExperimental and Quasi-Experimental Designs for Research (1963)Experimental and Quasi-Experi…Where is customer experience (CX) research heading? A personal commentary (2022)Where is customer experience …A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality (1988)The Behavioral Consequences of Service Quality (1996)Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments (2000)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Value co-creation: concept and measurement (2014)Service Research Priorities in a Rapidly Changing Context (2015)Co-Production and the Co-Creation of Value in Public Services: A suitable case for treatment? (2016)Service-dominant logic: reactions, reflections and refinements (2006)Managing the co-creation of value (2007)Customer Engagement (2011)Consumer Brand Engagement in Social Media: Conceptualization, Scale Development and Validation (2014)An Evolutionary Theory of Economic Change. (1983)The Theory of the Growth of the Firm (1995)The Commitment-Trust Theory of Relationship Marketing (1994)The Relative Importance of Perceived Ease of Use in IS Adoption: A Study of E-Commerce Adoption (2000)Designing conceptual articles: four approaches (2020)Setting the future of digital and social media marketing research: Perspectives and research propositions (2020)The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields (1983)Economic Action and Social Structure: The Problem of Embeddedness (1985)Institutions, Institutional Change and Economic Performance (1990)S-D logic–informed customer engagement: integrative framework, revised fundamental propositions, and application to CRM (2016)Service-dominant logic 2025 (2016)Determining Validity in Qualitative Inquiry (2000)Mixed Methods Research: A Research Paradigm Whose Time Has Come (2004)A meta-analytic test of intergroup contact theory. (2006)Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis (1993)Corporate Social Responsibility, Customer Satisfaction, and Market Value (2006)Customer Engagement Behavior: Theoretical Foundations and Research Directions (2010)Developing Buyer-Seller Relationships (1987)The Changing Role of Marketing in the Corporation (1992)From Marketing Mix to Relationship Marketing: Towards a Paradigm Shift in Marketing (1994)Exploring the essence of memorable tourism experiences (2011)Customer experience management: toward implementing an evolving marketing concept (2015)
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References

  • 1963Experimental and Quasi-Experimental Designs for Research15,090 cited
  • 2003Evolving to a New Dominant Logic for Marketing14,777 cited
  • 1992Measuring Service Quality: A Reexamination and Extension10,646 cited
  • 2007Service-dominant logic: continuing the evolution7,615 cited
  • 2016Understanding Customer Experience Throughout the Customer Journey5,744 cited
  • 2015Institutions and axioms: an extension and update of service-dominant logic3,692 cited
  • 2019Welcome to the experience economy2,562 cited
  • 1975Marketing as Exchange1,648 cited
  • 2011Value co-creation in service logic: A critical analysis1,592 cited
  • 1991A Longitudinal Analysis of the Impact of Service Changes on Customer Attitudes1,422 cited
  • 1983In defense of external invalidity.1,235 cited
  • 2006Adopting a service logic for marketing887 cited
  • 1982The Concept of External Validity615 cited
  • 2007SERVCON: development and validation of a multidimensional service convenience scale502 cited
  • 2007Extending the service-dominant logic: from customer centricity to balanced centricity484 cited
  • 1997

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A cross‐sectional test of the effect and conceptualization of service value
470 cited

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  • 2022Where is customer experience (CX) research heading? A personal commentary16 cited