References

• 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
• 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
• 2001Consumer perceived value: The development of a multiple item scale6,635 cited
• 2000Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments6,398 cited
• 1991Effects of Price, Brand, and Store Information on Buyers' Product Evaluations5,848 cited
• 1996Measuring Brand Equity Across Products and Markets3,591 cited
• 2000An Examination of Selected Marketing Mix Elements and Brand Equity3,370 cited
• 2014Satisfaction: A Behavioral Perspective on the Consumer3,003 cited
• 2001Developing and validating a multidimensional consumer-based brand equity scale2,991 cited
• 2007Structural Equation Modeling: A Second Course2,840 cited
• 2014The Performance of RMSEA in Models With Small Degrees of Freedom2,837 cited
• 1992Managing Brand Equity: Capitalizing on the Value of a Brand Name2,449 cited
• 2003E‐satisfaction and e‐loyalty: A contingency framework2,306 cited
• 2000Cultivating Service Brand Equity1,733 cited
• 1995