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Optimal model choice using AIC Method and Naive Bayes Classification
7 references·0 citing·37 second hop
Optimal model choice using AIC Method and Naive Bayes Classification (2021)Optimal model choice using AIC Method and…The Roles of Health Consciousness and Service Quality toward Customer Purchase Decision (2020)The Roles of Health Conscious…Factors Affecting Employee Engagement at Not-For-Profit Organizations: A Case in Vietnam (2020)Factors Affecting Employee En…An Exploratory Research on Country-of-Origin and Its Impact on the UAE Consumers Buying Decisions (2020)An Exploratory Research on Co…Effect of Product Quality, Price, and Promotion to Purchase Decision (2018)Effect of Product Quality, Pr…Paths to and off purchase: quantifying the impact of traditional marketing and online consumer activity (2015)Paths to and off purchase: qu…Marketing strategy and customer involvement in product development (2011)Marketing strategy and custom…The 4S Web-Marketing Mix model (2002)The 4S Web-Marketing Mix modelExit, Voice and Loyalty: Responses to Decline in Firms, Organizations, and States. (1970)Generalized impulse response analysis in linear multivariate models (1998)Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site (2009)A Consumer-based Taxonomy of Digital Customer Engagement Practices (2018)Content Strategies for Digital Consumer Engagement in Social Networks: Why Advertising Is an Antecedent of Engagement (2018)The integrated use of social media, digital, and traditional communication tools in the B2B sales process of international SMEs (2020)Competitive Strategy: Techniques for Analyzing Industries and Competitors (1980)Information Rules: A Strategic Guide to the Network Economy (2000)Strategy and the Internet. (2001)The characteristics of hotel websites and their implications for website effectiveness (2007)From Marketing Mix to e-Marketing Mix: a literature overview and classification (2009)Place marketing, place branding and foreign direct investments: Defining their relationship in the frame of local economic development process (2010)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Structural equation modeling in practice: A review and recommended two-step approach. (1988)Alternative Ways of Assessing Model Fit (1992)Supply chain involvement for better product development performance (2013)\nWorkplace flexibility and new product development performance: The role of telework and flexible work schedules (2014)Brand personality of Airbnb: application of user involvement and gender differences (2017)Principles of Marketing (1972)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Changing Role of Marketing in the Corporation (1992)The Determinant Factors of E-Commerce Purchase Decision in Jakarta and Tangerang (2019)The Effect of Product Quality, Price, and Promotion toward Students’ Purchase Decision for Telkomsel Products (2021)Business Psychology Analysis of Consumer Purchasing Factors: A Literature Review (2023)Measuring Service Quality: A Reexamination and Extension (1992)The Behavioral Consequences of Service Quality (1996)Building strong brands in a modern marketing communications environment (2009)Job Burnout (2001)The job demands-resources model of burnout. (2001)The Job Demands‐Resources model: state of the art (2007)Employee Environmental Capability and Its Relationship with Corporate Culture (2021)The Impacts of Threat Emotions and Price on Indonesians' Smartphone Purchasing Decisions (2021)Bibliometric Analysis and Visualization of Global Research on Employee Engagement (2023)Country-of-Origin Effects on Product Evaluations (1982)THE GLOBALIZATION OF MARKETS (1983)Consumer Ethnocentrism: Construction and Validation of the CETSCALE (1987)Executing marketing through a gender lens: a consumer purchase decision-making study in an emerging economy (2024)
this work references cited by second hop

References

  • 2015Paths to and off purchase: quantifying the impact of traditional marketing and online consumer activity254 cited
  • 2002The 4S Web-Marketing Mix model253 cited
  • 2011Marketing strategy and customer involvement in product development115 cited
  • 2020Factors Affecting Employee Engagement at Not-For-Profit Organizations: A Case in Vietnam31 cited
  • 2020The Roles of Health Consciousness and Service Quality toward Customer Purchase Decision31 cited
  • 2018Effect of Product Quality, Price, and Promotion to Purchase Decision25 cited
  • 2020An Exploratory Research on Country-of-Origin and Its Impact on the UAE Consumers Buying Decisions12 cited

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