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Niat Beli Sepatu Merek Lokal oleh Generasi Muda: Pengaruh Consumer Ethnocentrism, Perceived Quality, Perceived Price, dan Perceived Brand Image
16 references·0 citing·46 second hop
Niat Beli Sepatu Merek Lokal oleh Generasi Muda: Pengaruh Consumer Ethnocentrism, Perceived Quality, Perceived Price, dan Perceived Brand Image (2021)Niat Beli Sepatu Merek Lokal oleh Generas…Integrated Advertising, Promotion And Marketing Communications (2024)Integrated Advertising, Promo…The moral bases of consumer ethnocentrism and consumer cosmopolitanism as purchase dispositions (2019)The moral bases of consumer e…Extrinsic cues, perceived quality, and purchase intention for private labels (2019)Extrinsic cues, perceived qua…Do identity-based perceptions lead to brand avoidance? A cross-national investigation (2019)Do identity-based perceptions…The influence of negative publicity on brand equity: attribution, image, attitude and purchase intention (2018)The influence of negative pub…Extending consumer ethnocentrism theory: the moderating effect test (2018)Extending consumer ethnocentr…Effects of multi-brand company’s CSR activities on purchase intention through a mediating role of corporate image and brand image (2018)Effects of multi-brand compan…Chinese perception and willingness to buy Taiwanese brands (2018)Chinese perception and willin…Perceived Quality and Emotional Value that Influence Consumer's Purchase Intention towards American and Local Products (2016)Perceived Quality and Emotion…Propensity to buy private label merchandise (2015)Propensity to buy private lab…Consumer ethnocentrism and consumer animosity: antecedents and consequences (2015)Consumer ethnocentrism and co…The influence of perceived product quality, relative price and risk on customer value and willingness to buy: a study of private label merchandise (2013)The influence of perceived pr…Consumer animosity and product choice: might price make a difference? (2012)Consumer animosity and produc…Consumer‐based brand equity and status‐seeking motivation for a global versus local brand (2011)Consumer‐based brand equity a…Color and shopping intentions (2003)Color and shopping intentionsMarketing Research: An Applied Approach (2000)Marketing Research: An Applie…Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The partial least squares approach for structural equation modeling. 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(2003)A retrospective overview of Asia Pacific Journal of Marketing and Logistics using a bibliometric analysis (2020)The effects of consumer ethnocentrism and consumer animosity on perceived betrayal and negative word-of-mouth (2020)The influence of consumer ethnocentrism on purchase of domestic fruits and vegetables: application of the extended theory of planned behaviour (2022)Universities in a competitive global marketplace (2006)Green purchasing behaviour: A conceptual framework and empirical investigation of Indian consumers (2017)Dynamic capabilities, creativity and innovation capability and their impact on competitive advantage and firm performance: The moderating role of entrepreneurial orientation (2018)Halal-labeled food shopping behavior: the role of spirituality, image, trust, and satisfaction (2020)Does Generation Z value and reward corporate social responsibility practices? 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References

  • 2000Marketing Research: An Applied Approach2,660 cited
  • 2003Color and shopping intentions448 cited
  • 2024Integrated Advertising, Promotion And Marketing Communications294 cited
  • 2013The influence of perceived product quality, relative price and risk on customer value and willingness to buy: a study of private label merchandise261 cited
  • 2016Perceived Quality and Emotional Value that Influence Consumer's Purchase Intention towards American and Local Products177 cited
  • 2018Effects of multi-brand company’s CSR activities on purchase intention through a mediating role of corporate image and brand image147 cited
  • 2015Consumer ethnocentrism and consumer animosity: antecedents and consequences110 cited
  • 2018The influence of negative publicity on brand equity: attribution, image, attitude and purchase intention103 cited
  • 2015Propensity to buy private label merchandise74 cited
  • 2018Extending consumer ethnocentrism theory: the moderating effect test66 cited
  • 2019Extrinsic cues, perceived quality, and purchase intention for private labels65 cited
  • 2018Chinese perception and willingness to buy Taiwanese brands63 cited
  • 2011Consumer‐based brand equity and status‐seeking motivation for a global versus local brand52 cited
  • 2012Consumer animosity and product choice: might price make a difference?

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52 cited
  • 2019Do identity-based perceptions lead to brand avoidance? A cross-national investigation49 cited
  • 2019The moral bases of consumer ethnocentrism and consumer cosmopolitanism as purchase dispositions47 cited
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