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Influence of flavor variety and color variety on consumer preference and choices of yogurt bundles
15 references·3 citing·56 second hopsampled
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References

  • 2010The weirdest people in the world?13,780 cited
  • 2010WEIRD languages have misled us, too [Comment on Henrich et al.]4,076 cited
  • 2002Modeling Consumer Demand for Variety414 cited
  • 2006When Choosing Is Not Deciding: The Effect of Perceived Responsibility on Satisfaction198 cited
  • 2004The Influence of Price Discount Framing on the Evaluation of a Product Bundle195 cited
  • 2018On the multiple effects of packaging colour on consumer behaviour and product experience in the ‘food and beverage’ and ‘home and personal care’ categories174 cited
  • 2006Consumer Preferences and Product-Line Pricing Strategies: An Empirical Analysis142 cited
  • 1976A Balance Model for Evaluating Subsets of Multiattributed Items142 cited
  • 2018Does Time of Day Affect Variety-Seeking?115 cited
  • 2006Consumer Preference for Product Bundles: The Role of Reduced Search Costs113 cited
  • 2006Attitudes towards large numbers of choices in the food domain: A cross-cultural study of five countries in Europe and the USA113 cited
  • 2010Using Product Bundling to Facilitate the Adoption Process of Radical Innovations*109 cited
  • 2014An Analysis of Assortment Choice in Grocery Retailing64 cited
  • 2017Food bundling as a health nudge: Investigating consumer fruit and vegetable selection using behavioral economics

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56 cited
  • 2007Anticipated identification costs: Improving assortment evaluation by diagnostic attributes39 cited
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    • 2022Packaging Weight, Filling Ratio and Filling Efficiency of Yogurt and Relevant Packagings Depending on Commercial Packaging Design, Material, Packaging Type and Filling Quantity10 cited
    • 2022The Influence of Viral Marketing, and Product Innovation on Repurchase Intentions through Mediation of Purchase Decision6 cited
    • 2024Fruit pictures on beverage packages, health effect, and purchase intention5 cited