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The Effect of Product Quality, Price, and Promotion toward Students’ Purchase Decision for Telkomsel Products
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The Effect of Product Quality, Price, and Promotion toward Students’ Purchase Decision for Telkomsel Products (2021)The Effect of Product Quality, Price, and…BRAND IMAGE AND PURCHASING DECISION: ANALYSIS OF PRICE PERCEPTION AND PROMOTION (LITERATURE REVIEW OF MARKETING MANAGEMENT) (2020)BRAND IMAGE AND PURCHASING DE…Conducting Quantitative Research in Education (2019)Conducting Quantitative Resea…Effect of Product Quality, Price, and Promotion to Purchase Decision (2018)Effect of Product Quality, Pr…Contract and product quality in platform selling (2018)Contract and product quality …The Routledge Handbook of Hospitality Marketing (2017)The Routledge Handbook of Hos…Mixing Methods: qualitative and quantitative research (2017)Mixing Methods: qualitative a…Effect of product quality, perceived price and brand image on purchase decision mediated by customer trust (study on japanese brand electronic product) (2017)Effect of product quality, pe…The Effect of Promotion Mix Elements on Consumers Buying Decisions of Mobile Service: The case of Umniah Telecommunication Company at Zarqa city- Jordan (2016)The Effect of Promotion Mix E…Consumer behavior and culture: consequences for global marketing and advertising (2004)Consumer behavior and culture…Marketing Research: Methodological Foundations (1977)Research methods for business: A skill building approach (1993)Marketing Research (2008)PENGARUH IKLAN, PROMOSI PENJUALAN, DAN PERSEPSI KEMUDAHAN PENGGUNAAN TERHADAP MINAT MEMAKAI ULANG LAYANAN GO-PAY DI WILAYAH JAKARTA (2020)Dampak Keamanan, Manfaat, Kepercayaan, Promosi, serta Kemudahan pada Keputusan Pemanfaatan Dompet Elektronik Shopeepay (2022)The Market Maven: A Diffuser of Marketplace Information (1987)Consumer Behavior: Buying, Having and Being (1993)Measuring customer‐based brand equity (1995)DETERMINATION OF PURCHASE AND REPURCHASE DECISIONS: PRODUCT QUALITY AND PRICE ANALYSIS (CASE STUDY ON SAMSUNG SMARTPHONE CONSUMERS IN THE CITY OF JAKARTA) (2021)How consumer uncertainty intervene country of origin image and consumer purchase intention? The moderating role of brand image (2022)Enhancing green brand equity through environmental reputation: The important of green brand image, green brand trust, and green brand loyalty (2023)Monopoly and product quality (1978)Managing Channel Profits (1983)Competition in two-sided markets (2006)Manufacturer’s financing strategy in a dual-channel supply chain: Third-party platform, bank, and retailer credit financing (2019)Promotional pricing and online business model choice in the presence of retail competition (2019)The impacts of market size and data-driven marketing on the sales mode selection in an Internet platform based supply chain (2020)Principles of Marketing (1972)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)The Changing Role of Marketing in the Corporation (1992)The Determinant Factors of E-Commerce Purchase Decision in Jakarta and Tangerang (2019)Optimal model choice using AIC Method and Naive Bayes Classification (2021)Business Psychology Analysis of Consumer Purchasing Factors: A Literature Review (2023)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)The theory of planned behavior (1991)Using thematic analysis in psychology (2006)Social customer relationship management: An integrated conceptual framework (2018)Customer value in Quick-Service Restaurants: A cross-cultural study (2019)Tourist behaviour: The role of digital marketing and social media (2023)Developing and Validating Trust Measures for e-Commerce: An Integrative Typology (2002)Manajemen pemasaran dan pemasaran jasa (2009)Metode penelitian kualitatif (2013)E-COMMERCE: THE IMPORTANCE ROLE OF CUSTOMER PERCEIVED VALUE IN INCREASING ONLINE REPURCHASE INTENTION (2021)Using qualitative methods to elicit young people's perspectives on their environments: some ideas for community health initiatives (2001)REVIEW: Questionnaires in ecology: a review of past use and recommendations for best practice (2005)How interpretive qualitative research extends mixed methods research. (2006)The GLOBE debate: Back to relevance (2010)The Hofstede model (2010)Cross-Cultural Consumer Behavior: A Review of Research Findings (2011)“Fallen through the cracks”: Teachers’ perceptions of barriers faced by struggling literacy learners in secondary school (2019)Positivism and post-positivism as the basis of quantitative research in pedagogy (2023)The effect of teachers' self- innovativeness on accountability, distance learning self-efficacy, and teaching practices (2023)
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References

  • 2017Mixing Methods: qualitative and quantitative research785 cited
  • 2004Consumer behavior and culture: consequences for global marketing and advertising766 cited
  • 2018Contract and product quality in platform selling231 cited
  • 2019Conducting Quantitative Research in Education112 cited
  • 2017Effect of product quality, perceived price and brand image on purchase decision mediated by customer trust (study on japanese brand electronic product)109 cited
  • 2017The Routledge Handbook of Hospitality Marketing33 cited
  • 2018Effect of Product Quality, Price, and Promotion to Purchase Decision25 cited
  • 2020BRAND IMAGE AND PURCHASING DECISION: ANALYSIS OF PRICE PERCEPTION AND PROMOTION (LITERATURE REVIEW OF MARKETING MANAGEMENT)22 cited
  • 2016The Effect of Promotion Mix Elements on Consumers Buying Decisions of Mobile Service: The case of Umniah Telecommunication Company at Zarqa city- Jordan15 cited

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