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Examining artificial intelligence (AI) technologies in marketing via a global lens: Current trends and future research opportunities
16 references·1 citing·52 second hop
Examining artificial intelligence (AI) technologies in marketing via a global lens: Current trends and future research opportunities (2021)Examining artificial intelligence (AI) te…Transforming the Customer Experience through New Technologies (2020)Transforming the Customer Exp…Consumers and Artificial Intelligence: An Experiential Perspective (2020)Consumers and Artificial Inte…Artificial intelligence and business models in the sustainable development goals perspective: A systematic literature review (2020)Artificial intelligence and b…The global landscape of AI ethics guidelines (2019)The global landscape of AI et…Service Robots Rising: How Humanoid Robots Influence Service Experiences and Elicit Compensatory Consumer Responses (2019)Service Robots Rising: How Hu…Resistance to Medical Artificial Intelligence (2019)Resistance to Medical Artific…How artificial intelligence will change the future of marketing (2019)How artificial intelligence w…Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases (2019)Frontiers: Machines vs. Human…The spread of low-credibility content by social bots (2018)The spread of low-credibility…Culture's Consequences (2018)Culture's ConsequencesArtificial Intelligence in Service (2018)Artificial Intelligence in Se…The future of employment: How susceptible are jobs to computerisation? (2016)The future of employment: How…Anthropomorphism and the social robot (2003)Anthropomorphism and the soci…Bias in computer systems (1996)Bias in computer systemsThe Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)The Persuasion Knowledge Mode…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…Artificial intelligence and consumer behavior: From predictive to generative AI (2024)Artificial intelligence and c…The Psychology of Interpersonal Relations. 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References

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  • 2016The future of employment: How susceptible are jobs to computerisation?9,863 cited
  • 2019The global landscape of AI ethics guidelines7,131 cited
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1,147 cited
  • 2018The spread of low-credibility content by social bots1,123 cited
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    • 2024Artificial intelligence and consumer behavior: From predictive to generative AI316 cited