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The Marketing/Manufacturing Interface: Strategic Issues

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References

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1996MANAGING ENGINEERING CHANGE: MARKET OPPORTUNITIES AND MANUFACTURING COSTS30 cited

Cited by

2010Inventory Management: Information, Coordination, and Rationality21 cited
2001Order selection optimization in hybrid make-to-order and make-to-stock markets16 cited
2011Metrics to Value R&d: An Annotated Bibliography15 cited
2012Managing asymmetries in information flows and interaction between R & D , manufacturing, and service in complex product development13 cited

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