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An Empirical Analysis of Advertising by Women Entrepreneurs
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An Empirical Analysis of Advertising by Women Entrepreneurs (1994)An Empirical Analysis of Advertising by W…Family Business Participation in Community Social Responsibility: The Moderating Effect of Gender (2015)Family Business Participation…Annotated bibliography on women business owners: A diversity lens (2007)Annotated bibliography on wom…WOMEN ENTREPRENEURS: HOW IMPORTANT ARE THEIR PERCEPTIONS? (2006)WOMEN ENTREPRENEURS: HOW IMPO…The entrepreneurial woman’s career model: current research and a typological framework (2004)The entrepreneurial woman’s c…Perceptions of female entrepreneurship in Russia (2000)Perceptions of female entrepr…Exploring the relevance of strategic promotion management approach among small independent retailers (1998)Exploring the relevance of st…Cultural values and personal selling (1998)Cultural values and personal …Apparel Manufacturing Business Owners: A Gender Comparison (1997)Apparel Manufacturing Busines…Determinants of shoe retailers' perceptions of promotion tools (1996)Determinants of shoe retailer…A promotion mix budgeting model for retailing (1996)A promotion mix budgeting mod…Cross-Cultural Research Methods (1980)Culture's Consequences: International Differences in Work-Related Values. (1983)Marketing management: analysis. planning. implementation and control (2000)Critical success factors in the personal selling process (2004)The Effects of Cultural Values in Word-of-Mouth Communication (2009)The influence of emotions displayed and personal selling on customer behaviour intention (2011)Research on Women Business Owners: Past Trends, a New Perspective and Future Directions (1992)The Changing Nature of Careers: A Review and Research Agenda (1999)Culture and entrepreneurial potential (2001)Small firms and the challenge of equality, diversity and difference (2008)The glass ceiling women face: An examination and proposals for development of future women entrepreneurs (2010)Gender Differences in Human Capital and Personality Traits as Drivers of Gender Gap in Entrepreneurship: Empirical Evidence from Nigeria (2013)Research Thrusts in Small Firm Strategic Planning (1984)Strategic Market Management (1984)Advertising and Promotion Management (1987)The Effects Of Channels Of Distribution On Nigerian Product Sales (2011)The Nature of Managerial Work (1974)In A Different Voice: Psychological Theory And Women's Development (1982)In a Different Voice: Psychological Theory and Women's Development. (1983)National Cultures in Four Dimensions: A Research-Based Theory of Cultural Differences among Nations (1983)Configurations of strategy and structure: Towards a synthesis (1986)Industrial Market Structure and Economic Performance. (1971)Economic Action and Social Structure: The Problem of Embeddedness (1985)Social Capital in the Creation of Human Capital (1988)Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)Walking the talk in family firms. An empirical investigation of CSR communication and practices (2020)Why small tourism enterprises behave responsibly: using job embeddedness and place attachment to predict corporate social responsibility activities (2020)Gender issues in family business research: A bibliometric scoping review (2021)Department of Labor (1941)Self-efficacy: Toward a unifying theory of behavioral change (1978)A life-span, life-space approach to career development (1980)From invisibility to visibility: Female entrepreneurship in Afghanistan (2015)Empowering Women Entrepreneurs and Developing Family Businesses (2025)Self-employment intentions among Russian students (1999)Women’s entrepreneurship in Russia: impacts from the Soviet system (2016)A THEORY OF HUMAN MOTIVATION (2017)The Structure of Scientific Revolutions (1963)The Structure of Scientific Revolutions (2002)
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Cited by

  • 2015Family Business Participation in Community Social Responsibility: The Moderating Effect of Gender73 cited
  • 1998Cultural values and personal selling34 cited
  • 2004The entrepreneurial woman’s career model: current research and a typological framework21 cited
  • 2006WOMEN ENTREPRENEURS: HOW IMPORTANT ARE THEIR PERCEPTIONS?13 cited
  • 1998Exploring the relevance of strategic promotion management approach among small independent retailers11 cited
  • 2000Perceptions of female entrepreneurship in Russia9 cited
  • 1996Determinants of shoe retailers' perceptions of promotion tools8 cited
  • 1997Apparel Manufacturing Business Owners: A Gender Comparison7 cited
  • 1996A promotion mix budgeting model for retailing6 cited
  • 2007Annotated bibliography on women business owners: A diversity lens5 cited

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