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The Creative Knife: Does Interference Dull the Edge of Creativity Effectiveness?
16 references·1 citing·39 second hop
The Creative Knife: Does Interference Dull the Edge of Creativity Effectiveness? (2022)The Creative Knife: Does Interference Dul…Principles of Categorization (2024)Principles of CategorizationBreaking Through the Clutter: Benefits of Advertisement Originality and Familiarity for Brand Attention and Memory (2002)Breaking Through the Clutter:…Creativity: Cognitive, personal, developmental, and social aspects. (2000)Creativity: Cognitive, person…The Effects of Brand Name Suggestiveness on Advertising Recall (1998)The Effects of Brand Name Sug…Competitive Interference Effects in Consumer Memory for Advertising: The Role of Brand Familiarity (1994)Competitive Interference Effe…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Enhancing and Measuring Consumers' Motivation, Opportunity, and Ability to Process Brand Information from Ads (1991)Enhancing and Measuring Consu…Information Processing from Advertisements: Toward an Integrative Framework (1989)Information Processing from A…The Role of Imagery in Information Processing: Review and Extensions (1987)The Role of Imagery in Inform…Memory Factors in Advertising: The Effect of Advertising Retrieval Cues on Brand Evaluations (1987)Memory Factors in Advertising…The Elaboration Likelihood Model of Persuasion (1986)The Elaboration Likelihood Mo…The Elaboration Likelihood Model of Persuasion (1986)The Elaboration Likelihood Mo…Stories, Scripts, and Scenes: Aspects of Schema Theory (1984)Stories, Scripts, and Scenes:…Cognition and Categorization (1979)Cognition and CategorizationScripts, plans, goals, and understanding : an inquiry into human knowledge structures. By Roger C. Schank and Robert P. Abelson. Hillsdale, NJ: Lawrence Erlbaum Associates, 1977. Pp. 248. (1978)Scripts, plans, goals, and un…Features of similarity. (1977)Features of similarity.The Role of Psychological Distance in Enhancing Identity-Relevant Brand Awareness (2024)The Role of Psychological Dis…A Theory of Cognitive Dissonance (1957)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Understanding Attitudes and Predicting Social Behavior (1980)The Persuasion Knowledge Model: How People Cope with Persuasion Attempts (1994)Communication and Persuasion: Central and Peripheral Routes to Attitude Change (2015)Using social and behavioural science to support COVID-19 pandemic response (2020)On the psychology of prediction. (1973)Family resemblances: Studies in the internal structure of categories (1975)Basic objects in natural categories (1976)In-group bias in the minimal intergroup situation: A cognitive-motivational analysis. (1979)Structure‐Mapping: A Theoretical Framework for Analogy* (1983)A Continuum of Impression Formation, from Category-Based to Individuating Processes: Influences of Information and Motivation on Attention and Interpretation (1990)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)Possessions and the Extended Self (1988)eWOM: The impact of customer-to-customer online know-how exchange on customer value and loyalty (2006)Customer Experience Management in Retailing: An Organizing Framework (2009)Self-efficacy mechanism in human agency. (1982)The Measurement of Destination Image: An Empirical Assessment (1993)Consumer Choice between Hedonic and Utilitarian Goods (2000)The meaning and measurement of destination image. (2003)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Customer Satisfaction, Market Share, and Profitability: Findings From Sweden (1994)Dimensions of Brand Personality (1997)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)A Theory of Social Comparison Processes (1954)Telling more than we can know: Verbal reports on mental processes. (1977)Feeling and thinking: Preferences need no inferences. (1980)Attitudes, Traits, and Actions: Dispositional Prediction of Behavior in Personality and Social Psychology (1987)Scepticism and uncertainty about climate change: Dimensions, determinants and change over time (2011)This Just In: Fake News Packs A Lot In Title, Uses Simpler, Repetitive Content in Text Body, More Similar To Satire Than Real News (2017)Norm theory: Comparing reality to its alternatives. (1986)Stories of Experience and Narrative Inquiry (1990)The Psychology of Life Stories (2001)Principles of Critical Discourse Analysis (1993)Human Aggression (2002)Analogical problem solving (1980)Building Better Causal Theories: A Fuzzy Set Approach to Typologies in Organization Research (2011)Culture and Cognition (1997)Cognitive Linguistics (2004)
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References

  • 1993Conceptualizing, Measuring, and Managing Customer-Based Brand Equity14,745 cited
  • 1986The Elaboration Likelihood Model of Persuasion8,811 cited
  • 1977Features of similarity.7,414 cited
  • 1979Cognition and Categorization5,264 cited
  • 2024Principles of Categorization3,850 cited
  • 1986The Elaboration Likelihood Model of Persuasion3,202 cited
  • 1978Scripts, plans, goals, and understanding : an inquiry into human knowledge structures. By Roger C. Schank and Robert P. Abelson. Hillsdale, NJ: Lawrence Erlbaum Associates, 1977. Pp. 248.3,054 cited
  • 1987The Role of Imagery in Information Processing: Review and Extensions1,279 cited
  • 1984Stories, Scripts, and Scenes: Aspects of Schema Theory1,076 cited
  • 1989Information Processing from Advertisements: Toward an Integrative Framework1,003 cited
  • 1991Enhancing and Measuring Consumers' Motivation, Opportunity, and Ability to Process Brand Information from Ads988 cited
  • 1994Competitive Interference Effects in Consumer Memory for Advertising: The Role of Brand Familiarity844 cited
  • 2000Creativity: Cognitive, personal, developmental, and social aspects.765 cited
  • 1987Memory Factors in Advertising: The Effect of Advertising Retrieval Cues on Brand Evaluations480 cited

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2002
Breaking Through the Clutter: Benefits of Advertisement Originality and Familiarity for Brand Attention and Memory
452 cited
  • 1998The Effects of Brand Name Suggestiveness on Advertising Recall444 cited
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    • 2024The Role of Psychological Distance in Enhancing Identity-Relevant Brand Awareness7 cited