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Cited by

• 2004Prior knowledge, credibility and information search355 cited
• 1992Autobiographical Memories, Affect, and Consumer Information Processing196 cited
• 1998Radical behaviorist interpretation: Generating and evaluating an account of consumer behavior111 cited
• 1991A Model For Assessing The Effects of Communication on Recreationists87 cited
• 1989An investigation of the basis for external information search in recreation and tourism78 cited
• 2003Shopping for Schools: How Do Marginal Consumers Gather Information About Schools?69 cited
• 2020Tourist expertise and pre-travel value co-creation: Task-related processes and beyond65 cited
• 1994Uncertainty orientation: Expalaining diffeerences in purchase involvement and external search64 cited
• 1995The mediating effect of religiosity on advertising effectiveness59 cited
• 1993Price knowledge and search behavior for habitual, low involvement food purchases58 cited
• 1998Strategic Role of Affect-Based Attitudes in the Acquisition, Development, and Retention of Customers55 cited
• 2007Three laws of branding: Neuroscientific foundations of effective brand building55 cited
• 1992Need for Cognition and Advertising51 cited
• 2002The influence of pre-decisional constraints on information search and consideration set formation in new automobile purchases