SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
How specific should corporate communication be?
16 references·0 citing·56 second hop
How specific should corporate communication be? (2008)How specific should corporate communicati…VARYING THE CONTENT OF JOB ADVERTISEMENTS: The Effects of Message Specificity (2006)VARYING THE CONTENT OF JOB AD…Linguistic Signatures of Regulatory Focus: How Abstraction Fits Promotion More Than Prevention. (2005)Linguistic Signatures of Regu…Social Comparisons in Boundary-Spanning Work: Effects of Community Outreach on Members' Organizational Identity and Identification (2001)Social Comparisons in Boundar…The Reputation QuotientSM: A multi-stakeholder measure of corporate reputation (2000)The Reputation QuotientSM: A …How do we communicate stereotypes? Linguistic bases and inferential consequences. (2000)How do we communicate stereot…The Company and the Product: Corporate Associations and Consumer Product Responses (1997)The Company and the Product: …Shades of Green: A Multidimensional Analysis of Environmental Advertising (1995)Shades of Green: A Multidimen…Advertising Claim Objectivity: Antecedents and Effects (1993)Advertising Claim Objectivity…On the use of structural equation models in experimental designs: Two extensions (1991)On the use of structural equa…An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context (1989)An Empirical Examination of t…The cognitive functions of linguistic categories in describing persons: Social cognition and language. (1988)The cognitive functions of li…Some Theory and Applications of Confirmatory Second-Order Factor Analysis (1988)Some Theory and Applications …Choices from Sets Including Remembered Brands: Use of Recalled Attributes and Prior Overall Evaluations (1988)Choices from Sets Including R…Ambiguity as strategy in organizational communication (1984)Ambiguity as strategy in orga…A Paradigm for Developing Better Measures of Marketing Constructs (1979)A Paradigm for Developing Bet…Beyond Attitude Structure: Toward the Informational Determinants of Attitude (1978)Beyond Attitude Structure: To…Theory of fluid and crystallized intelligence: A critical experiment. (1963)Statistical Analysis of Sets of Congeneric Tests (1971)Correlation and causality (1979)A Tripartite Approach to Right-Wing Authoritarianism: The Authoritarianism-Conservatism-Traditionalism Model (2010)Testing the dimensionality of place attachment and its relationships with place satisfaction and pro-environmental behaviours: A structural equation modelling approach (2012)Internet Privacy Concerns: An Integrated Conceptualization and Four Empirical Studies1 (2013)The Social Psychology of Organizations. (1979)Research in Organizational Behavior. (1986)Media Symbolism, Media Richness, and Media Choice in Organizations (1987)The Organizing Vision in Information Systems Innovation (1997)Communication and Uncertainty Management (2001)Metaphors We Live By (2003)The Psychology of Interpersonal Relations. (1958)The Handbook of Social Psychology (1969)Language use in intergroup contexts: The linguistic intergroup bias. (1989)STEREOTYPES (1996)When We Need A Human: Motivational Determinants of Anthropomorphism (2008)Handbook of Social Cognition (2014)Coefficient Alpha and the Internal Structure of Tests (1951)The Theory of Buyer Behavior (1971)The Nature and Scope of Marketing (1976)Measuring Service Quality: A Reexamination and Extension (1992)Trust and TAM in Online Shopping: An Integrated Model1 (2003)\nThe use of partial least squares path modeling in international marketing (2009)Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)The Social Identity Theory of Intergroup Behavior (2004)Interactions Within Groups and Subgroups: The Effects of Demographic Faultlines (2005)Qualitative Data Analysis (2008)Collaborative Value Creation (2012)On Corporate Social Responsibility, Sensemaking, and the Search for Meaningfulness Through Work (2017)The Distorted Mirror: Reflections on the Unintended Consequences of Advertising (1986)A Content Analysis of Environmental Advertising Claims: A Matrix Method Approach (1993)Addressing Sustainability and Consumption (2005)Why Eco‐labels can be Effective Marketing Tools: Evidence from a Study on Italian Consumers (2013)Sustainable consumer behavior (2018)An Information Processing Theory of Consumer Choice (1979)Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement (1983)Dimensions of Consumer Expertise (1987)Effects of Word-of-Mouth and Product-Attribute Information on Persuasion: An Accessibility-Diagnosticity Perspective (1991)Constructive Consumer Choice Processes (1998)Measuring the impact of positive and negative word of mouth on brand purchase probability (2008)Corporate Stakeholders and Corporate Finance (1987)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Building Strong Brands (1995)Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility (2001)What We Know and Don’t Know About Corporate Social Responsibility (2012)The Impact of Corporate Sustainability on Organizational Processes and Performance (2014)Statistical principles in experimental design. (1962)Belief, Attitude, Intention and Behavior: An Introduction to Theory and Research (1975)Significance tests and goodness of fit in the analysis of covariance structures. (1980)Advertising Value and Advertising on the Web (1996)The Impact of Corporate Credibility and Celebrity Credibility on Consumer Reaction to Advertisements and Brands (2000)Customer perceived value, satisfaction, and loyalty: The role of switching costs (2004)Corporate reputation: Meaning and measurement (2005)Corporate Reputation: The Definitional Landscape (2006)Customer-based corporate reputation of a service firm: scale development and validation (2007)
this work references cited by second hop

References

  • 1979A Paradigm for Developing Better Measures of Marketing Constructs16,553 cited
  • 1997The Company and the Product: Corporate Associations and Consumer Product Responses4,189 cited
  • 1989An Empirical Examination of the Structural Antecedents of Attitude toward the Ad in an Advertising Pretesting Context1,310 cited
  • 2000The Reputation QuotientSM: A multi-stakeholder measure of corporate reputation1,300 cited
  • 1984Ambiguity as strategy in organizational communication1,286 cited
  • 1988The cognitive functions of linguistic categories in describing persons: Social cognition and language.854 cited
  • 1988Some Theory and Applications of Confirmatory Second-Order Factor Analysis672 cited
  • 2001Social Comparisons in Boundary-Spanning Work: Effects of Community Outreach on Members' Organizational Identity and Identification547 cited
  • 1988Choices from Sets Including Remembered Brands: Use of Recalled Attributes and Prior Overall Evaluations497 cited
  • 1995Shades of Green: A Multidimensional Analysis of Environmental Advertising486 cited
  • 1978Beyond Attitude Structure: Toward the Informational Determinants of Attitude424 cited
  • 2005Linguistic Signatures of Regulatory Focus: How Abstraction Fits Promotion More Than Prevention.288 cited
  • 2000How do we communicate stereotypes? Linguistic bases and inferential consequences.232 cited
  • 1991

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

On the use of structural equation models in experimental designs: Two extensions
212 cited
  • 1993Advertising Claim Objectivity: Antecedents and Effects208 cited
  • 2006VARYING THE CONTENT OF JOB ADVERTISEMENTS: The Effects of Message Specificity148 cited
  • Cited by

    No citing works inside the corpus for this window.