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• 2002Informants in Organizational Marketing Research: Why Use Multiple Informants and how to Aggregate Responses320 cited
• 2017Editorial: Survey Research Design in Supply Chain Management: The Need for Evolution in Our Expectations237 cited
• 1998Explaining export development through psychic distance: enlightening or elusive?219 cited
• 1998An investigation of the factors leading to the development of marketing capabilities and organizational effectiveness206 cited
• 2004Top management team diversity and innovativeness: The moderating role of interfunctional coordination200 cited
• 2000Examining determinants of export performance in small open economies198 cited
• 2011The Dark Side of Trust: The Benefits, Costs and Optimal Levels of Trust for Innovation Performance197 cited
• 1992On the measurement of corporate diversification strategy: Evidence from large U.S. service firms195 cited
• 2003The Impact of Ethical Sales Behaviour on Customer Satisfaction, Trust and Loyalty to the Company: An Empirical Study in the Financial Services Industry192 cited
• 2000Methods of Measuring Health-Care Service Quality172 cited
• 2007Learning mechanisms and differential performance in alliance portfolios172 cited
• 2005The roles played by interorganizational contracts and justice in marketing channel relationships170 cited
• 2004