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Industrial Market Segmentation on Buying Center Purchase Responsibilities
10 references·1 citing·43 second hop
Industrial Market Segmentation on Buying Center Purchase Responsibilities (1989)Industrial Market Segmentation on Buying …An Exploratory Investigation of the Structure of the Buying Center in the Metalworking Industry (1984)An Exploratory Investigation …The linking pin role in organizational buying centers (1982)The linking pin role in organ…Issues in industrial marketing : a view to the future (1982)Issues in industrial marketin…Assessing Measurement Error in Key Informant Reports: A Methodological Note on Organizational Analysis in Marketing (1981)Assessing Measurement Error i…The Boundaries of Buying Decision Centers (1978)The Boundaries of Buying Deci…Market-Based Guidelines for Design of Industrial Products (1978)Market-Based Guidelines for D…Perception of Marital Roles in Decision Processes (1974)Perception of Marital Roles i…Industrial market segmentation (1974)Industrial market segmentationIndustrial buying and creative marketing (1967)Industrial buying and creativ…Explorations in Role Analysis (1958)Explorations in Role AnalysisToward A Trustful B To B Relationship (2009)Toward A Trustful B To B Rela…Conjoint Analysis in Consumer Research: Issues and Outlook (1978)The Social Psychology of Organizations. (1979)Research strategies in analyzing the organizational buying process (1985)Handbook of industrial and organizational psychology (1993)Examining an industrial buyer’s purchasing linkages: a network model and analysis of organizational buying workflow (1996)Industrielles Kaufverhalten (2000)How We Think (1910)A Model for Predictive Measurements of Advertising Effectiveness (1961)Decision Making within the Household (1976)From motivation to actual travel (1992)Sex, gender identity, gender role attitudes, and consumer behavior (1994)Family: Socialization and Interaction Process (2014)Organizational Buying Behavior (1973)Market segmentation (1987)The Impact of Internet Use on Business-to-Business Marketing (2000)Conceptualizing and communicating value in business markets: From value in exchange to value in use (2018)Economic Action and Social Structure: The Problem of Embeddedness (1985)The Commitment-Trust Theory of Relationship Marketing (1994)An Integrative Model Of Organizational Trust (1995)Transformational leadership: an antecedent for organizational effectiveness in Indian banks (2021)Statistical Analysis of Sets of Congeneric Tests (1971)Intraclass Reliability Estimates: Testing Structural Assumptions (1974)Interorganizational Exchange Behavior in Marketing Channels: A Broadened Perspective (1983)CONDUCTING INTERORGANIZATIONAL RESEARCH USING KEY INFORMANTS. (1993)External Control of Organizations: Resource Dependence Perspective (2011)Marketing survey research best practices: evidence and recommendations from a review of JAMS articles (2017)A Model of Industrial Buyer Behavior (1973)Customer satisfaction in industrial markets: dimensional and multiple role issues (2001)Toward An Understanding Of Loyalty: The Moderating Role Of Trust* (2016)Rethinking the process of diffusion in innovation: A service-ecosystems and institutional perspective (2020)A General Model for Understanding Organizational Buying Behavior (1972)Price Setting and Volume Planning by Two European Industrial Companies: A Study and Comparison of Decision Processes (1980)Key Aspects of Organizational Buying: Conceptualization and Measurement (1994)Managing Intraorganizational Diffusion of Technological Innovations (1998)An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)Antecedents and consequences of trust and satisfaction in buyer‐seller relationships (1998)A review of methods supporting supplier selection (2001)Correlates of Interpersonal Purchase Influence in Organizations (1982)A review of industrial market segmentation research and a proposal for an integrated segmentation framework (1985)Metric Conjoint Segmentation Methods: A Monte Carlo Comparison (1996)The Dynamics of Role Acquisition (1975)Conflict Between Major Life Roles: Women and Men in Dual Career Couples (1979)Relationships among Multiple Identities (2003)
this work references cited by second hop

References

  • 1981Assessing Measurement Error in Key Informant Reports: A Methodological Note on Organizational Analysis in Marketing1,207 cited
  • 1967Industrial buying and creative marketing994 cited
  • 1974Perception of Marital Roles in Decision Processes477 cited
  • 1958Explorations in Role Analysis336 cited
  • 1974Industrial market segmentation255 cited
  • 1984An Exploratory Investigation of the Structure of the Buying Center in the Metalworking Industry171 cited
  • 1978Market-Based Guidelines for Design of Industrial Products55 cited
  • 1978The Boundaries of Buying Decision Centers49 cited
  • 1982The linking pin role in organizational buying centers29 cited
  • 1982Issues in industrial marketing : a view to the future13 cited

Cited by

  • 2009Toward A Trustful B To B Relationship20 cited

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