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An empirical investigation into the effectiveness of cost transparency: Evidence from apparel brands
16 references·1 citing·51 second hop
An empirical investigation into the effectiveness of cost transparency: Evidence from apparel brands (2022)An empirical investigation into the effec…Brands Taking a Stand: Authentic Brand Activism or Woke Washing? (2020)Brands Taking a Stand: Authen…Signaling Theory: A Review and Assessment (2010)Signaling Theory: A Review an…The effects of corporate social responsibility and price on consumer responses (2005)The effects of corporate soci…Corporate social responsibility and consumers' attributions and brand evaluations in a product–harm crisis (2004)Corporate social responsibili…Developing and validating measures of facets of customer-based brand equity (2003)Developing and validating mea…The Effect of Brand Attitude and Brand Image on Brand Equity (2001)The Effect of Brand Attitude …Do Consumers Expect Companies to be Socially Responsible? The Impact of Corporate Social Responsibility on Buying Behavior (2001)Do Consumers Expect Companies…No Pain, No Gain: A Critical Review of the Literature on Signaling Unobservable Product Quality (2000)No Pain, No Gain: A Critical …Signaling Unobservable Product Quality through a Brand Ally (1999)Signaling Unobservable Produc…Customer Evaluation of Products in a Global Market (1994)Customer Evaluation of Produc…Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Conceptualizing, Measuring, a…Effects of Price, Brand, and Store Information on Buyers' Product Evaluations (1991)Effects of Price, Brand, and …The Effect of Price, Brand Name, and Store Name on Buyers' Perceptions of Product Quality: An Integrative Review (1989)The Effect of Price, Brand Na…Structural equation modeling in practice: A review and recommended two-step approach. 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References

  • 1988Structural equation modeling in practice: A review and recommended two-step approach.41,858 cited
  • 1988Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence18,274 cited
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  • 2001Do Consumers Expect Companies to be Socially Responsible? The Impact of Corporate Social Responsibility on Buying Behavior2,119 cited
  • 1982Representing and Testing Organizational Theories: A Holistic Construal2,062 cited
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  • 2003Developing and validating measures of facets of customer-based brand equity1,320 cited
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  • 1999Signaling Unobservable Product Quality through a Brand Ally964 cited
  • 2020Brands Taking a Stand: Authentic Brand Activism or Woke Washing?

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771 cited
  • 1994Customer Evaluation of Products in a Global Market676 cited
  • 2001The Effect of Brand Attitude and Brand Image on Brand Equity667 cited
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    • 2025Differentiating and Synthesizing Socially Responsible Consumption: A Multi-Level Conceptual Framework and Future Research Directions7 cited