References

No references inside the corpus for this window.

Cited by

• 2023A review on customer segmentation methods for personalized customer targeting in e-commerce use cases163 cited
• 2023Hyper-Personalization for Enhancing Customer Loyalty and Satisfaction in Customer Relationship Management (CRM) Systems74 cited
• 2025Personalized marketing: Leveraging AI for culturally aware segmentation and targeting32 cited
• 2024Tailoring customer segmentation strategies for luxury brands in the NFT market – The case of SUPERGUCCI27 cited
• 2023Customer Segmentation of E-commerce data using K-means Clustering Algorithm20 cited
• 2023Customer Segmentation using Machine learning Techniques17 cited
• 2025Exploring influential factors of consumer purchase behavior on the adoption of digital payment apps in Bangladesh15 cited
• 2023Network-based exploratory data analysis and explainable three-stage deep clustering for financial customer profiling15 cited
• 2025Enhancing Customer Segmentation Through Factor Analysis of Mixed Data (FAMD)-Based Approach Using K-Means and Hierarchical Clustering Algorithms14 cited
• 2025Customer Clustering and Marketing Optimization in Hospitality: A Hybrid Data Mining and Decision-Making Approach from an Emerging Economy14 cited
• 2023Customer Segmentation Using K-Means Clustering Algorithm and RFM Model13 cited
• 2023Demographic and Psychographic Customer Segmentation for Ecommerce Applications13 cited