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How do popularity cues drive impulse purchase in live streaming commerce? The moderating role of perceived power
16 references·5 citing·42 second hop
How do popularity cues drive impulse purchase in live streaming commerce? The moderating role of perceived power (2022)How do popularity cues drive impulse purc…The role of live streaming in building consumer trust and engagement with social commerce sellers (2018)The role of live streaming in…A primer on partial least squares structural equation modeling (PLS-SEM) (2015)A primer on partial least squ…Partial least squares structural equation modeling (PLS-SEM) (2014)Partial least squares structu…Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies (2012)Common Method Bias in Marketi…An Examination of Differences Between Organizational Legitimacy and Organizational Reputation* (2005)An Examination of Differences…From Power to Action. (2003)From Power to Action.A Partial Least Squares Latent Variable Modeling Approach for Measuring Interaction Effects: Results from a Monte Carlo Simulation Study and an Electronic-Mail Emotion/Adoption Study (2003)A Partial Least Squares Laten…Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior (2002)Applying the Technology Accep…An Examination of the Nature of Trust in Buyer-Seller Relationships (1997)An Examination of the Nature …The Buying Impulse (1987)The Buying ImpulseUsing Background Music to Affect the Behavior of Supermarket Shoppers (1982)Using Background Music to Aff…Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics (1981)Structural Equation Models wi…Heuristic versus systematic information processing and the use of source versus message cues in persuasion. (1980)Heuristic versus systematic i…Atmospherics as a Marketing Tool (1974)Atmospherics as a Marketing T…An approach to environmental psychology (1974)An approach to environmental …Job Market Signaling (1973)Job Market SignalingImpulse buying in live streaming commerce: A literature review and research agenda (2025)Impulse buying in live stream…Social media influencer streamers and live-streaming shopping: examining consumer behavioral intention through the lens of the theory of planned behavior (2024)Social media influencer strea…Development of a Viewing-Purchase Model for Live Streaming Commerce: A Social Exchange Perspective (2024)Development of a Viewing-Purc…An ERP study on the role of instant purchasing group quantity in e-commerce live streaming: a social impact perspective (2024)An ERP study on the role of i…A moderating – mediating model of the urge to buy impulsively in social commerce live-streaming (2023)A moderating – mediating mode…Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)PLS-SEM: Indeed a Silver Bullet (2011)A primer on partial least squares structural equation modeling (PLS-SEM) (2014)Partial least squares structural equation modeling (PLS-SEM): A useful tool for family business researchers (2014)When to use and how to report the results of PLS-SEM (2018)Partial Least Squares Structural Equation Modeling (PLS-SEM) Using R (2021)The Market for "Lemons": Quality Uncertainty and the Market Mechanism (1970)Structural equation modeling in practice: A review and recommended two-step approach. 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(2003)Sources of Method Bias in Social Science Research and Recommendations on How to Control It (2011)Common Method Bias in Public Management Studies (2014)Detecting Common Method Bias (2019)Enhancing consumer engagement in e-commerce live streaming via relational bonds (2020)Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology (1989)Structural Equations with Latent Variables (1989)How to Write Up and Report PLS Analyses (2009)Using PLS Path Modeling for Assessing Hierarchical Construct Models: Guidelines and Empirical Illustration1 (2009)Self-Perception Theory (1972)Script processing in attitude formation and decision making. (1976)The Elaboration Likelihood Model of Persuasion (1986)A Continuum of Impression Formation, from Category-Based to Individuating Processes: Influences of Information and Motivation on Attention and Interpretation (1990)Mood and judgment: The affect infusion model (AIM). 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(2003)A new criterion for assessing discriminant validity in variance-based structural equation modeling (2014)Common Beliefs and Reality About PLS (2014)Assessing measurement model quality in PLS-SEM using confirmatory composite analysis (2019)Equilibrium in Competitive Insurance Markets: An Essay on the Economics of Imperfect Information (1976)Varieties of Capitalism (2001)Signaling Theory: A Review and Assessment (2010)User Acceptance of Information Technology: Toward A Unified View1 (2003)
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References

  • 2015A primer on partial least squares structural equation modeling (PLS-SEM)18,923 cited
  • 1973Job Market Signaling16,329 cited
  • 1981Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics13,274 cited
  • 2014Partial least squares structural equation modeling (PLS-SEM)11,717 cited
  • 1974An approach to environmental psychology7,295 cited
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  • 2003A Partial Least Squares Latent Variable Modeling Approach for Measuring Interaction Effects: Results from a Monte Carlo Simulation Study and an Electronic-Mail Emotion/Adoption Study6,477 cited
  • 1980Heuristic versus systematic information processing and the use of source versus message cues in persuasion.5,511 cited
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  • 1974Atmospherics as a Marketing Tool2,541 cited
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  • 2018The role of live streaming in building consumer trust and engagement with social commerce sellers1,472 cited

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2005
An Examination of Differences Between Organizational Legitimacy and Organizational Reputation*
1,305 cited
  • 1982Using Background Music to Affect the Behavior of Supermarket Shoppers1,074 cited
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    • 2024Social media influencer streamers and live-streaming shopping: examining consumer behavioral intention through the lens of the theory of planned behavior28 cited
    • 2025Impulse buying in live streaming commerce: A literature review and research agenda23 cited
    • 2024Development of a Viewing-Purchase Model for Live Streaming Commerce: A Social Exchange Perspective8 cited
    • 2024An ERP study on the role of instant purchasing group quantity in e-commerce live streaming: a social impact perspective2 cited